G

Google

Runs Search and YouTube and builds Gemini AI

Tech Process Senior Associate

Growth MarketingPosted on Nov 10
Full-timeGurugram, Haryana, IndiaNo salary listedIn-person

About the Job

Requirements

  • At least 3 years of overall experience in email development, including 2 years of experience with marketing automation tools such as Eloqua, Marketo, or Marketing Cloud.
  • Proficiency in HTML and/or CSS and the ability to develop HTML code from scratch.
  • Experience with email technology tools and digital marketing automation program management, including email, paid media, and event experience.
  • Ability to work independently and collaboratively in a fast-paced environment.
  • Ability to identify and communicate issues to a team lead and collaborate on troubleshooting.

Responsibilities

  • Collaborate with marketing and design teams to create visually compelling, responsive email templates that follow brand guidelines.
  • Code HTML and CSS emails from scratch or using email marketing platforms.
  • Ensure emails render correctly across various email clients and devices.
  • Implement dynamic content and personalization in emails.
  • Build, test, and deploy email campaigns using email marketing platforms such as Mailchimp, HubSpot, and Marketo.
  • Set up automated email workflows for marketing and service update campaigns.
  • Ensure timely and accurate delivery of emails to target audiences.
  • Troubleshoot and resolve rendering or deliverability issues using Litmus.
  • Analyze campaign performance data and make data-driven optimization recommendations.
  • A/B test email elements, including subject lines, calls to action, and design layouts, to improve engagement and conversion rates.
  • Work with the marketing team to understand campaign objectives and target audiences.
  • Provide technical expertise and guidance on email development best practices.
  • Stay current with email marketing trends and technologies.
  • Collaborate with teammates to optimize output and program performance.
  • Use marketing automation expertise to influence best practices, streamline production and execution, and optimize program performance.
  • Build emails, landing pages, and campaigns as components of programs.
  • Collaborate with delivery managers to verify final deliverables and troubleshoot potential discrepancies.

Desired Qualifications

  • Experience using code development tools such as Dreamweaver.
  • Understanding of marketing operations, processes, and business requirements.

About the Company

Google

Runs Search and YouTube and builds Gemini AI

Google runs the world's most used search engine and free services such as YouTube, Android, and Gmail, and it builds the Gemini AI models that work inside them. In 2017, its researchers invented the transformer, the neural network design behind ChatGPT and most other AI chatbots. People use these services without paying, and Google earns most of its money from ads placed beside search results and YouTube videos. Businesses rent computing power and Gemini models through Google Cloud, and Google also sells subscriptions and Pixel phones. Larry Page and Sergey Brin founded Google in 1998 as Stanford PhD students; it is based in Mountain View, California, United States, and is the main business of parent company Alphabet.

Company size
10,001+
Company stage
IPO
Headquarters
Mountain View, CA
Founded
1998

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