Full-Time
Principal Software Engineer
Posted on 8/15/2025
Choice Hotels
1,001-5,000 employees
Franchises hotels and manages accommodations
No salary listed
No H1B Sponsorship
Scottsdale, AZ, USA
In Person
 Software Engineering (3) |
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- Bachelor’s or Master’s degree in computer science, engineering, or equivalent work experience.
- 10+ years of professional software development experience, with 4+ years in a technical leadership or architecture role.
- Experience in designing, developing, and scaling full-stack solutions in cloud-native environments (AWS preferred).
- Familiarity with Salesforce architecture and integration patterns is a plus.
- Expertise in modern architecture patterns (microservices, APIs, messaging, event-driven).
- Background in consulting or customer-facing roles strongly preferred.
- Strong problem-solving abilities and comfort with ambiguity.
- Passion for mentoring, process rewiring, and cultivating innovation within development teams.
- Experience leading teams through the use of DevOps tooling (e.g., Harness, Jenkins, GitHub Actions).
- Demonstrated experience with performance optimization and system scalability strategies.
- Ability to effectively influence and collaborate with both technical and business stakeholders.
- High adaptability and enthusiasm for learning and applying generative AI tools in software engineering.
- Serve as a lead engineer and consultant, partnering with stakeholders to identify technical solutions to business challenges.
- Design and implement scalable, secure, and maintainable systems with a customer-first mindset.
- Engage directly with business and technology partners to understand end-user pain points and suggest innovative, AI-augmented solutions.
- Mentor and coach a team of engineers within a newly formed innovation team.
- Champion agile best practices, DevOps principles, and a culture of continuous improvement.
- Lead the architecture and design of full-stack applications, using languages such as Java, Python, TypeScript (React/Next.js), and frameworks like Spring or Node.js.
- Guide the implementation of AI-assisted development using tools such as GitHub Copilot and Claude via Cline.bot.
- Contribute to technical documentation, knowledge sharing, and proof-of-concept development.
- Partner with Salesforce engineers and architects to assess integration opportunities (Salesforce experience a plus).
- Continuously explore emerging technologies and make recommendations on their potential value to the organization.
Choice Hotels operates a global hotel franchising network with a range of brands from upscale to economy. Its model lets property owners use the brand name by paying fees, while gaining access to centralized reservations, marketing, loyalty programs, and standardized quality guidelines; owners still handle day-to-day operations. Unlike some competitors that own hotels, Choice Hotels primarily franchises or leases properties and supports growth through its brand system. Its goal is to expand its franchise network worldwide and provide reliable guest experiences and predictable opportunities for franchisees through a broad, tiered brand lineup.
Company Size
1,001-5,000
Company Stage
IPO
Headquarters
Rockville, Maryland
Founded
1941
Simplify's Take
What believers are saying
- Development pipeline exceeds 77,700 rooms with 13% international net rooms growth in Q1 2026.
- US royalty rate expands 11 basis points to 5.22% from higher-performing franchise properties.
- Ascend Collection surpasses 500 properties with 70-hotel pipeline in Poland, Chile, Kenya, China.
What critics are saying
- US RevPAR drops 2.3% to $45.18 in Q1 2026, eroding royalty revenues from franchisee struggles.
- Adjusted EPS misses estimates by 18.8% at $1.07, contracting operating margin to 17.6%.
- 3.2x net debt-to-EBITDA and negative $33M free cash flow trigger franchisee loan defaults by 2027.
What makes Choice Hotels unique
- Choice Hotels standardizes on AWS AgentCore as first major US hospitality provider for enterprise AI.
- Scenic Dreams redefines Sleep Inn with biophilic design in Tennessee, Nevada, Pennsylvania since April 2026.
- Conversion-led model drives 17% US conversion pipeline growth and 72% global franchise agreements increase.
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Benefits
Health Insurance
Dental Insurance
Vision Insurance
Paid Vacation
Paid Sick Leave
Paid Holidays
Hybrid Work Options
401(k) Retirement Plan
Employee Discounts
Company News
https://www.prnewswire.com/news-releases/choice-hotels-international-brand-sleep-inn-debuts-new-design-with-openings-in-tennessee-nevada-and-pennsylvania-302739853.html. Choice Hotels International brand Sleep Inn debuts new design with openings in Tennessee, Nevada, and Pennsylvania. The new Scenic Dreams(R) prototype centers wellness and nature-inspired design. NORTH BETHESDA, Md., April 13, 2026 /PRNewswire/ - Sleep Inn(R) by Choice Hotels International, Inc. (NYSE: CHH), one of the world's largest lodging franchisors, is ushering in a new chapter for the brand with the opening of its first four new construction properties built under the Scenic Dreams(R) prototype, a next-generation design that brings together nature-inspired modern aesthetics, operational efficiency and a deeper commitment to guest wellbeing. Signature elements include regionally inspired murals, calming color palettes, expansive windows that invite in natural light, and spaces that encourage both productivity and relaxation. Early results show that the Scenic Dreams investments are resonating with guests and translating into stronger performance. Hotels that have undergone the renovations are seeing a RevPAR premium of +1.71, and among properties that have completed the majority of their upgrades, guest satisfaction has followed suit - finishing 2025 with an average LTR of 8.36, a 0.25-point increase year over year. The new Sleep Inn & Suites properties opening in Tennessee, Nevada, and Pennsylvania, are a milestone, signaling strong progress for the brand's new-construction pipeline and offering a compelling blueprint for developers looking to invest in midscale hospitality. Together, the openings highlight Sleep Inn's evolution as a design-forward, wellness-driven brand - delivering calming, intuitive environments that support rest, productivity, and an elevated everyday stay for guests - while reinforcing its appeal to owners seeking a smart, scalable prototype backed by the power of Choice Hotels. Designed with owners in mind, the Scenic Dreams prototype pairs its design updates with one of low development and operational costs - making it a strong option for developers seeking both visual distinction and long-term efficiency. From restructured building footprints to streamlined back-of-house layouts, the prototype is engineered to help simplify construction, reduce ongoing operating expenses and support strong owner economics. The latest additions to the Sleep Inn portfolio include: * Sleep Inn & Suites Ashland City, TN opened in September 2025, marking the first completed new-construction hotel to debut Sleep Inn's Scenic Dreams prototype. Located just 30 minutes outside of Nashville along the Cumberland River, the 52-room property brings the prototype's refreshed design to life with intuitive layouts and welcoming public spaces designed to help guests unwind. Positioned within easy reach of the greater Nashville area, the hotel also offers convenient access to outdoor recreation along the Cumberland River, as well as nearby parks and marinas - making it well suited for leisure travelers and regional road-trippers seeking a relaxed stay outside the city... * Sleep Inn & Suites Middletown, PA, a dual-brand new-construction property, opened in March 2026. Located in central Pennsylvania, the hotel is adjacent to Penn State Harrisburg and offers convenient access to Harrisburg International Airport, and Pennsylvania's Capitol District. Within 10 miles of popular Hershey attractions - including Hersheypark and Hershey Gardens - the property is also close to dining, shopping, and scenic parks along the Susquehanna River, making it well positioned to serve business travelers, event-driven stays, and family leisure trips. * Sleep Inn & Suites Henderson, NV is scheduled to open mid-April, expanding the brand's presence near the Las Vegas market. The newly built property is situated between major Las Vegas attractions and the outdoor recreation of Lake Mead, with convenient access to shopping, dining, and entertainment at nearby Galleria Commons. Located approximately six miles from Harry Reid International Airport, the hotel offers easy access to destinations including Allegiant Stadium, the Las Vegas Convention Center, Fremont Street, and the broader Las Vegas entertainment corridor, while also serving travelers seeking proximity to Hoover Dam, Lake Mead, and surrounding outdoor destinations. * Sleep Inn & Suites Savannah, TN is scheduled to open mid-April. Situated along the Tennessee River, the 82-room riverfront property. Ideally located in downtown Savannah along the Tennessee River, the new 82-room riverfront property offers sweeping water views and convenient access to the charm and history of Hardin County. The hotel is well positioned for travelers looking to explore nearby attractions such as Shiloh National Military Park, Pickwick Lake, and local golf courses, as well as outdoor recreation and riverside activities. "At the heart of Scenic Dreams is a simple idea: helping guests truly rest and reset," said Mallory Enos, Head of Midscale Brand Strategy & Management. "These new Sleep Inn hotels bring together calming, thoughtfully designed spaces and innovative sleep solutions - while also offering a smart, efficient prototype that's designed to perform for owners - delivering a refreshed stay experience that feels intentional, modern, and grounded in wellbeing." With more than 40 Scenic Dreams prototype hotels currently in the pipeline, Sleep Inn's next-generation design is continuing to expand its footprint while reinforcing its focus on thoughtful design, guest wellbeing, and long-term growth. Sleep Inn(R): Dream Better Here Every Sleep Inn hotel offers a "simply stylish" sanctuary with nature-inspired design elements that are modern but timeless and create a relaxed and serene environment. A new-construction brand, every Sleep Inn hotel is built with a specific vision in mind: to be a sanctuary for travelers as well as an efficient property to build, operate and maintain. Sleep Inn properties boast strong product consistency and an established presence in the midscale hotel category with more than 440 locations open worldwide. All Sleep Inn hotels offer free Wi-Fi, complimentary hot and cold breakfast options, and a swimming pool and/or fitness center. For more information, visit www.choicehotels.com/sleep-inn. About Choice Hotels(R) Choice Hotels International, Inc. (NYSE: CHH), is one of the largest lodging franchisors in the world, with over 7,500 hotels, representing more than 650,000 rooms, in 50 countries and territories. A wide-ranging portfolio of 22 brands that includes full-service upper upscale, midscale, extended stay, and economy properties enables Choice(R) to meet travelers' needs in more places and for more occasions while driving more value for franchise owners and shareholders. The award-winning Choice Privileges(R) rewards program and co-brand credit card options provide members with a fast and easy way to earn reward nights and personalized perks. For more information, visit www.choicehotels.com. Addendum This is not an offering. No offer or sale of a franchise will be made except by a Franchise Disclosure Document first filed and registered with applicable state authorities. A copy of the Franchise Disclosure Document can be obtained through contacting Choice Hotels International at 915 Meeting St Ste 600, North Bethesda, MD 20852, email: [email protected]. SOURCE Choice Hotels International, Inc.
The Goldstein Group Places Ever Home Suites In Somerset New Jersey. | The Goldstein Group Places Ever Home Suites In Somerset New Jersey PARAMUS, NJ (MARCH 23, 2026) - The Goldstein Group, a leading provider of retail real estate services in New Jersey, announced that Ever Home Suites, a brand under the Choice Hotel umbrella has opened for business after purchasing the 2.6 acre parcel of land located at 1860 Easton, Avenue, Somerset, New Jersey and getting approvals according to Neil Goldstein, Principal of The Goldstein Group. The transaction was brokered by Marc Palestina and Chuck Lanyard as they represented the buyer and the seller Engle Burman at Somerset LLC. This site is located next to a Quick Check Gas and Convenience Store and the Bristal Assisted Living Facility. Other hotels in the area include, Hampton Inn, Double Tree By Hilton, Comfort Inn, Courtyard by Marriott, Sonesta Suites, Springhill Suites, Residence Inn and Fairfield Inn and Suites. "The Easton Avenue and Interstate 287 corridor is known for the many hotels that are in the area", noted Goldstein. "Choice had been targeting the area to add a hotel and this site fit their requirements." Choice Hotels International, Inc. is an American multinational hospitality company based in North Bethesda, Maryland and is one of the largest and most successful lodging franchisors in the world. Choice currently franchises more than 7,000 hotels in more than 40 countries and territories. Ranging from limited service to full-service hotels from the upscale to economy segments. About The Goldstein Group The Goldstein Group, New Jersey's leading full-service commercial real estate brokerage firm, specializes in owner representation, retailer representation, investment sales and management services. The firm, founded in 1986, represents over 12,000,000 square feet of retail space and numerous national and regional retailers and restaurants. For more information, contact Chuck Lanyard at (201) 703-9700, extension 115 or visit the Company's website at www.thegoldsteingroup.com. | | 45 Eisenhower Drive, Paramus, NJ 07652 | 201.703.9700 | thegoldsteingroup.com Licensed Real Estate Broker | All information is from sources deemed reliable and is subject to errors, omission, change of price, terms, rental, prior sale and withdrawal without notice. | | / |
Choice Hotels International's Ascend Collection has surpassed 500 properties and outlined a 70-hotel global pipeline, whilst the company appointed long-time in-house attorney Jeff Lobb as SVP, General Counsel and Secretary. The upscale soft-brand collection is expanding internationally, with new properties in Poland, Chile, Kenya and a long-term agreement with SSAW in China. These developments support Choice Hotels' asset-light franchise model and international growth strategy, which the company hopes will offset revenue per available room headwinds and domestic market pressures. However, analysts remain cautious about near-term risks, including softer US demand and credit exposure to underperforming franchisees. Choice Hotels' narrative projects $1.8 billion revenue and $354.2 million earnings by 2028, implying a $111.80 fair value with 13% upside to current prices.
Choice's Ascend Collection surpasses 500 hotels. It has 70 properties in the U.S. and international markets Choice's Ascend Collection surpassed 500 properties with openings in Hollywood, Florida, and Seneca Falls, New York. Pictured is the Gould Hotel in New York. Photo credit: Choice Hotels International * Choice's Ascend Collection tops 500 properties. * Projects upcoming in Arizona, California and Florida. * The brand has 70 properties in U.S. and international markets. CHOICE HOTELS INTERNATIONAL'S Ascend Collection crossed 500 properties with openings including The Harrison Hotel in Hollywood, Florida, and The Gould Hotel in Seneca Falls, New York. The brand has a pipeline of 70 properties in U.S. and international markets. Upcoming projects are in Flagstaff, Arizona; Anaheim, California and Miami, Florida, Choice said in a statement. "Reaching 500 open hotels is a defining milestone for Ascend Collection and reflects the momentum across our upscale portfolio," said Indy Adenaw, Choice's senior vice president. "This achievement underscores the strength of our soft-brand strategy and the growing demand for experience-driven hotels. Each Ascend Collection property is designed to reflect its local community while delivering amenities, flexible spaces and experiences today's guests expect." The Harrison Hotel has 95 rooms and is near Fort Lauderdale-Hollywood International Airport, Port Everglades and Port Miami, the statement said. It offers a pool, fitness center and 2,500 square feet of meeting space. The Gould Hotel in New York's Finger Lakes region, opened in 1920. The 48-room hotel, next to the Women's Rights National Historical Park, includes a fitness center. Ascend Collection's expansion is matched by growth with Radisson Individuals, Choice Hotels' upper-upscale soft brand. The company signed its first two Radisson Individuals projects in downtown Savannah, Georgia, and Nashville last year, with developer interest continuing as demand for independent hotels grows. Choice reported net income of $63.7 million for the fourth quarter and $369.9 million for 2025. Mark Shalala, Choice's senior vice president of development for upscale brands, said the performance and value proposition of the company's soft brands continue to resonate with developers and guests. "Ascend Collection and Radisson Individuals offer owners flexibility to maintain their hotel's identity while leveraging Choice Hotels' distribution, technology, and loyalty platform," he said. "They are positioned to capture demand, support owner success, and maintain their leading position in the growing soft-brand category." Separately, Wyndham Hotels & Resorts' Trademark Collection surpassed 100 hotels in the U.S., doubling its domestic portfolio in five years. All-Inclusive Resort in Costa Mujeres, CancunAll-inclusive luxury hotel for families. An exclusive hotel on a white sand beach near Cancun, where you will find fun and entertainment for all ages. A personalized and unforgettable family vacation.Palladium Hotel Group | Sponsored All-Inclusive Resort in Punta CanaRelax at Grand Palladium's all-inclusive resort in Punta Cana. Enjoy the sun, the beach, and endless dining and entertainment options. Make your vacation dreams come true!Palladium Hotel Group | Sponsored
Bamco Inc, a subsidiary of Baron Capital Group, has increased its stake in Choice Hotels International, according to a recent US regulatory filing. The move signals institutional investor confidence in the global hospitality company's asset-light franchise model. Choice Hotels International, headquartered in Rockville, Maryland, is one of the world's largest hotel franchisors, operating brands including Comfort, Quality Inn, Clarion, Sleep Inn and Cambria Hotels across thousands of properties globally. The investment reflects growing interest in hospitality companies positioned to benefit from rising travel demand and global tourism recovery. Choice Hotels generates revenue through franchise fees and licensing agreements rather than direct property ownership, providing recurring income streams tied to hotel performance. Bamco's increased position underscores continued institutional investor attention on hotel franchising companies pursuing growth in an evolving tourism environment.