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Omnicom Group

Global marketing, media, and PR network

Data Science and Analytics

Data AnalysisConfirmed live in the last 24 hours
Full-timeNew York, NY, USA$110k - $145k

About the Job

Requirements

  • A bachelor's degree is preferred.
  • Three to six years of experience in marketing analytics or related fields.
  • Advanced knowledge of analytics solution platforms such as Tableau, Power BI, and Google Data Studio, and digital analytics tools such as Google Analytics, Tag Manager, and Adobe.
  • Working knowledge of data infrastructure, programming languages including SQL, MySQL, and NoSQL, and cloud storage solutions.
  • Competency in website and media UTM tagging and the ability to summarize disparate datasets and use platforms including Excel, Tableau, PowerPoint, and SQL.
  • Problem-solving, management, and adaptability skills, and the ability to train junior team members.

Responsibilities

  • Conceptualize, design, and deliver marketing analytics solutions spanning opportunity identification, segmentation, media analytics, and CRM evaluations.
  • Work with cross-functional teams to plan, execute, and evaluate marketing initiatives.
  • Oversee junior team members, providing training and guidance on data analysis, visualization, and quality assurance.
  • Guide analysts in data extraction, hygiene, and quality control from multiple marketing platforms.
  • Oversee the development of analytical plans, including methodology and metrics.
  • Support website and media tagging, implementation, and quality assurance.
  • Extract and analyze data from various sources to identify trends and insights.
  • Communicate key findings and observations to stakeholders through clear presentations.
  • Collaborate with internal teams to design and build reports that drive business outcomes.

About the Company

Omnicom Group

Global marketing, media, and PR network

Omnicom Group is a global marketing and corporate communications holding company that organizes a network of agencies to offer advertising, strategic media planning and buying, digital marketing, and public relations. Its products and services are delivered through this portfolio of agency networks and specialty firms, generating revenue from project-based fees, commissions, and performance-based incentives. The company uses the Omni platform to base marketing and sales solutions on data, helping turn insights into creative campaigns and media plans. Unlike many competitors, Omnicom combines a wide international footprint with a diversified set of agencies and a centralized data-driven approach, and it expands through strategic acquisitions. Its goal is to help clients grow brands and businesses by delivering coordinated, data-informed marketing and communications across markets worldwide.

Company size
5,001-10,000
Company stage
IPO
Headquarters
New York City, New York
Founded
1944

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