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TikTok

Short-form video platform with ads

Campaign Traffic Strategy & Operations Project Intern - TikTok Shop, US Operation

Business OperationsConfirmed live in the last 24 hours
InternshipSeattle, WA, USA$23.75 /hrIn-person

About the Job

Requirements

  • Currently pursuing an undergraduate or master's degree in Business, Economics, Statistics, Data Science, Computer Science, Marketing, or a related field.
  • Have analytical skills and proficiency in Excel or Google Sheets.
  • Be able to understand and derive insights from data.
  • Have communication and problem-solving skills.
  • Be self-driven and detail-oriented, and work effectively in a fast-paced cross-functional environment.
  • Commit to an internship period of at least three months.

Responsibilities

  • Support TikTok Shop platform-level campaigns and daily promotional operations, including customer-facing shopping guidance resource allocation, traffic distribution, campaign page operations, and merchandising strategy execution.
  • Assist in optimizing traffic allocation and distribution strategy across the Homepage, Shop Tab, Search, and transaction-related entry points, using user behavior and supply insights to improve traffic efficiency.
  • Conduct business and monetization-related data analysis, including traffic, conversion rate, gross profit margin, gross merchandise value, subsidy efficiency, and other core business metrics to support strategic decision-making.
  • Support campaign target planning, performance tracking, post-mortem analysis, and strategic deep dives, while helping build reusable operational frameworks and standard operating procedures.

Desired Qualifications

  • Have experience in e-commerce, consulting, or data analysis.

About the Company

TikTok

Short-form video platform with ads

TikTok is a short-form mobile video platform that lets people create, discover, and share quick videos. Users upload vertical clips, edit them with built-in tools, and browse a personalized feed powered by an algorithm that highlights relevant content. Advertisers can use in-feed ads, branded hashtags, and the Business Center to plan and measure campaigns, making it easy for brands to reach a global audience. Its goal is to inspire creativity and bring joy by helping people express themselves and by connecting brands with a wide audience.

Company size
10,001+
Company stage
Grant
Total funding
$740K
Headquarters
Santa Monica, CA
Founded
2016

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