Digital Marketing Account Strategist

About Coalmarch

Coalmarch is a digital marketing agency that helps field service companies—specifically in the pest control and green industries—generate leads and grow their businesses through our proprietary website platform and data-driven digital strategies. We’re a passionate group of creatives, strategists, and problem-solvers who thrive on helping our clients succeed.

We believe in doing great work with great people. We’re collaborative by nature, growth-minded at our core, and serious about fostering an environment where everyone has a voice—and is empowered to use it. If you’re looking to make an impact, sharpen your skills, and be part of a team that values both results and relationships, this could be the place for you.

What You'll Do

We’re looking for a Digital Marketing Account Strategist to join our Account Management team. In this role, you’ll be the trusted partner for a portfolio of clients, helping them grow their businesses through strong digital marketing performance and proactive account management.

You’ll act as the strategic connector between clients and our internal marketing teams — setting goals, guiding strategy, monitoring performance, and ensuring client satisfaction. Success in this role means delivering measurable results, reducing churn risk, and building long-term client relationships grounded in trust and impact. Responsibilities include:

• Retain and grow client revenue by delivering an exceptional client experience and strong digital marketing performance that aligns with client business goals.
• Foster strong relationships with clients by managing expectations, responding promptly, and ensuring each client feels supported and valued.
• Work closely and effectively with internal teams to launch client websites on time, develop ongoing digital marketing strategies, recommend budgets, and adjust campaigns & strategies for optimal performance.
• Lead regular client calls, present strategies and concepts, and clearly communicate ideas/recommendations, results, progress, and next steps.
• Identify potential performance or retention risks, work with internal teams to identify & facilitate proactive solutions, and communicate proactively to clients.
• Oversee client timelines, budgets, hours, and deliverables to ensure internal teams are making progress, work is being documented, and accounts remain profitable for the organization.

Qualifications

For the Account Strategist role, we are looking for individuals who possess:

• 2+ years of experience in account management, project management, and/or digital marketing strategy at a marketing agency
• Proven ability to manage multiple client relationships and deliver positive client outcomes
• Strong organizational systems and time management skills — you can juggle multiple accounts, projects, and deadlines without losing track
• Ability to keep details straight across a high volume of clients — excellent memory, compartmentalization skills, and follow-through
• Foundational knowledge of digital marketing (SEO, SEM, paid media, analytics) and business concepts
• Excellent written and verbal communication skills, both client-facing and internal

Who You Are

Getting the right people with the right values in the right seats is the key to long-term success—for both our company and every individual on our team. That’s why we care just as much about who you are as your experience.

• Organized & Efficient – You thrive in fast-paced environments, balancing many clients at once without dropping details.
• Accountable – You take ownership of your work, follow through on commitments, and consistently seek to improve.
• A Strong Communicator – You explain strategy clearly to clients and collaborate seamlessly with internal teams.
• Detail-Oriented – You catch the small things that others might miss and keep projects moving smoothly.
• Focused & Adaptable – You’re able to compartmentalize client needs, stay on top of priorities, and quickly pivot as situations change.
• Business-Minded – You bring a solid foundation of business knowledge to connect marketing strategies with client goals.
• Collaborative & Supportive – You work well with others, respond quickly, and create solutions that help the team succeed.

Perks & Benefits

We believe that happy, supported team members do their best work—so we offer a comprehensive range of perks and benefits designed to help you thrive both professionally and personally.

• Great benefits: Health, dental & vision insurance, 401(k) with company match, job stability, convenient office location, regular office snacks, quarterly paid lunches
• Strong culture: Shared values, transparent leadership, happy hours & fun events, meaningful relationships, volunteer opportunities, employee recognition systems
• Exceptional work-life balance: Flexible PTO policy you are encouraged to use, paid company holidays, 38-hour work week, flexible summer hours
• Commitment to professional development: Promote-from-within culture, career advancement opportunities, weekly one-on-ones with your manager, 360-feedback systems, structured onboarding programs, ongoing training & skill development, public speaking opportunities
• Fulfilling work: Thought leadership, industry expertise, results-focused, data-driven, innovative, collaborative work

[{'location': 'Raleigh, NC', 'currency': 'USD', 'frequency': 'YEAR', 'rangeStart': 50000.0, 'rangeEnd': 60000.0, 'isRemote': False}]