Account Executive Sponsorship Sales
Playfly Sports
Account Executive Sponsorship Sales
Playfly Sports
Fandom-driven sports media and marketing technology
ACCOUNT EXECUTIVE, SPONSORSHIP SALES
Richmond, VA
On-Site
THE RUNDOWN
Playfly Sports is looking for an Account Executive, Sponsorship Sales to join our team in Richmond, VA.
In this role, you will be responsible for pitching and closing enterprise partnership agreements between the University of Richmond and Playfly. You will focus on generating incremental sponsorship revenue to meet and exceed individual and team goals. Additionally, you will interact with and support current clients and sponsors during game days and non-sporting events.
WHAT YOU’LL ACCOMPLISH
· Sales Strategy & Execution: Assist in developing and executing a comprehensive sales plan to meet and exceed individual and team revenue targets.
· Lead Generation & Outreach: Identify and target prospective local, regional, and national sponsors through market research, networking with university stakeholders, and engaging business partners.
· Deal Closure & Renewals: Prospect, pitch, and close both new and renewal corporate sponsorships.
· Presentation Development: Create and present compelling, tailored sales decks and proposals for potential marketing partners.
· Contract Management: Draft, negotiate, and execute corporate sponsorship contracts.
· Client Entertainment: Entertain and cultivate strong relationships with sponsors during both gameday and non-sporting events.
· Brand Representation: Represent the university sports property, the university, and Playfly Sports in a highly professional manner.
· Market Research: Monitor sports sponsorship industry developments to stay current on market trends and changing conditions.
· Digital & Mobile Innovation: Deliver dynamic, integrated partnership packages with a strong emphasis on digital and mobile sales.
· Other job-related duties as assigned.
WHAT YOU’LL BRING
· Bachelor’s degree required
· 1-2 years of sales experience required; Experience with integrated and “conceptual” sales preferred
· Proven experience meeting assigned sales quota
· Ability to generate and present ideas and concepts succinctly and provide creative solutions to prospects and clients
· Proficient professional sales presentation skills
· Outstanding communication skills are essential for interactions with clients, operational leaders and other senior executives
· Passionate about the college sports and athletics industry
TRAVEL, LIFTING, PHYSICAL REQUIREMENTS
· Ability to lift up to 50 lbs.
· Ability to sit, stand, and walk-up stairs
· Be available to travel for client presentations
· Must be able to work nights and weekends around sporting events
COMPENSATION
Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location. This may be different in other locations due to differences in the cost of labor.
WHAT WE DO
Playfly Sports is the full-service, leading sports marketing and media company that enables brands to engage with sports fans on a local, regional, and national level through scaled linear, digital, and experiential assets. Playfly Sports drives outcome-based solutions into 90-million households via more than 7,800 live U.S. broadcasts of MLB, NBA, and NHL games; and influences sports fans of all ages through the management of college and high school multimedia rights, uniform branding, and high-profile sports sponsorship platforms. Playfly Sports has the unique ability to partner, innovate, and advance the aspirations of athletes, brands, academic institutions, and sports fans across the U.S. Playfly Sports is Powered by Partnership. Visit Playfly Sports online at playfly.com
WHAT WE STAND FOR
At Playfly, we know that a diverse, equitable, and inclusive company is a more innovative and successful one, but more importantly, we believe it’s just the right thing to do. Through conversations, company initiatives, community events and partnerships, policy changes, data analysis, workshops, and support groups, we are dedicated to creating a workplace where everyone can thrive. We are here for the long haul and to do the meaningful work that creates true institutional change within our workplace, with our partners, and in the communities we serve.
EEOC & DIVERSITY STATEMENT
Playfly Sports affirms that inequality is detrimental to our associates, our clients, and the communities we serve. Our goal is to impact lasting change through our actions. Together, we unite for equality and equity. Playfly Sports is committed to equal employment opportunities regardless of any protected characteristic, including race, color, genetic information, creed, national origin, religion, sex, affectional or sexual orientation, gender identity or expression, lawful alien status, ancestry, age, marital status, or protected veteran status and will not discriminate against anyone on the basis of a disability. We support an inclusive workplace where associates excel based on personal merit, qualifications, experience, ability, and job performance.
ACCOMMODATIONS
Playfly Sports is committed to the full inclusion of all qualified individuals, and as part of this commitment, Playfly Sports will ensure that persons with disabilities are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact [email protected].
We are unable to sponsor or take over sponsorship of an employment visa for this role at this time
The base pay range for this role is: 55000 - 70000 USD
Fandom-driven sports media and marketing technology
Activates and monetizes sports fans across professional, collegiate, and high school properties through sponsorships, brand integration in live games and highlights, and digital streaming. It uses a data-driven model called Fandom as a Service to analyze fan behavior and deploy engagement technology, content, and sponsorship activations across linear TV, streaming, and digital platforms. A distinguishing factor is owning or activating rights across pro, collegiate, high school, and venues, combined with end-to-end sponsorship sales and fan-focused marketing. The goal is to give partners a clear path to reach, engage, and monetize fans while growing sponsorship revenue across the sports ecosystem.
Explore more opportunities at Playfly Sports