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Fuku

AI-powered platform matches candidates with jobs

Assistant Marketing Manager

Growth MarketingConfirmed live in the last 24 hours
Full-timeCape Town, South AfricaNo salary listed

About the Job

Requirements

  • The candidate must have 3–5 years of progressive marketing experience, including involvement in strategy, campaign management, and team coordination.
  • The candidate must have proven experience in the forex, CFD, fintech, or online trading industry.
  • The candidate must have strong data analysis skills and be comfortable using marketing analytics tools, Excel, and reporting dashboards to support decision-making.
  • The candidate must have hands-on experience managing integrated, multi-channel campaigns across email, web, social, in-app, and events.
  • The candidate must have experience managing vendor and agency relationships, including briefing, performance tracking, and budget oversight.
  • The candidate must have excellent written and verbal communication skills in English and be able to present to senior stakeholders.
  • The candidate must be based in South Africa and able to travel domestically for events, activations, and team coordination.

Responsibilities

  • Support the Head of Marketing in developing and executing the regional marketing strategy across South Africa and broader African markets.
  • Own retention marketing and drive client lifetime value through CRM, content, web marketing, and re-engagement campaigns, including cross-sell, upsell, and churn-reduction initiatives.
  • Lead end-to-end campaign planning, execution, and optimisation across online and offline channels, including promotional mechanics and loyalty activations.
  • Analyse full-funnel marketing KPIs, including acquisition cost, conversion rates, churn, re-deposits, and re-activation, and present data-driven recommendations to senior leadership.
  • Assist in managing and mentoring team members, host weekly meetings, and act as KPI gatekeeper across workstreams.
  • Coordinate with Performance Marketing, Community, SEO, Content, and Research teams to support cohesive full-funnel execution.
  • Manage external vendor, agency, and event-partner relationships within budget.
  • Act as the primary marketing point of contact when the Head of Marketing is absent.

Desired Qualifications

  • Experience working across multiple African markets, including Nigeria, Kenya, Ghana, or Tanzania.
  • Familiarity with CRM and CDP platforms.
  • Understanding of A/B testing methodologies and conversion rate optimisation.
  • Prior experience managing or mentoring junior marketing team members.
  • Knowledge of regulatory and compliance requirements for financial services marketing in Africa.

About the Company

Fuku

AI-powered platform matches candidates with jobs

Fuku.ai provides an AI-powered recruitment platform that helps HR teams find top candidates by delivering a curated, ranked list of profiles and resumes, with a focus on white-collar roles like lawyers, finance, and tech. It automatically matches job seekers to relevant opportunities based on experience, skills, and preferences, and lets professionals build detailed profiles. It differentiates itself with curated, ranked candidate lists within a subscription model for companies and a Talent Community that connects specialists to opportunities within client networks. Its goal is to help clients speed up hiring, optimize recruitment processes, and enable meaningful business improvements.

Company size
11-50
Company stage
Seed
Total funding
$810K
Headquarters
Singapore, Singapore
Founded
2024

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