Full-Time

Senior SEO Manager

Updated on 1/16/2025

SharkNinja

SharkNinja

1,001-5,000 employees

Designs and manufactures high-performance home appliances

Industrial & Manufacturing
Consumer Goods

Senior

Leeds, UK

This is a hybrid position.

Category
SEO Marketing
Growth & Marketing
Required Skills
JavaScript
SEO
HTML/CSS
Excel/Numbers/Sheets
Google Analytics
Requirements
  • 5+ year’s demonstrable experience in SEO, with at least 2 years in an eCommerce business
  • An in-depth knowledge of the SEO best practices
  • Experience using SEO tools such as Google Search Console, Screaming Frog, SEMrush & AHrefs
  • Solid technical acumen, displaying familiarity with HTML, CSS & JavaScript
  • Highly proficient in Google Analytics & Microsoft Excel
Responsibilities
  • Create, own, and implement the SEO strategy across Shark & Ninja with the explicit aim of driving traffic and revenue growth across EMEA.
  • Oversee the execution of SEO activity to ensure we take a best-in-class approach on each website, in each territory.
  • Take a data-driven approach and continuously look for ways to optimise SEO performance, and where relevant, automate.
  • Conduct ongoing website monitoring and health checks and ensure SEO hygiene factors are of a gold standard.
  • Report on daily, weekly, and monthly performance against forecast and KPI’s.
  • Manage, support, and develop a team of SEO specialists across Europe.
  • Collaborate with content and tech/IT teams to ensure SEO projects are delivered on time and support with QA.
  • Collaborate with the PR team to ensure we have a best-in-class link acquisition strategy.
  • Create & nurture profitable relationships with key agency partners, holding them to account on outreach & technical deliverables.
  • Identify and test innovative opportunities to grow the channel. This includes developing a test and learn plan.
  • Work closely with key internal stakeholders including the wider eCommerce team, Marketing, IT/Tech, Conversion & Creative.
  • Regularly discuss/present opportunities and results with senior stakeholders.
  • Remain up to date with the latest SEO trends & algorithm updates and share knowledge across the relevant teams.
  • Regularly connect with SEO representatives in North America to share wins, losses and test and learn activity, as well as align on requirements for global projects.

SharkNinja creates lifestyle solutions that make everyday tasks easier and more enjoyable. The company designs and manufactures high-performance home appliances, including vacuum cleaners and kitchen gadgets, aimed at improving the efficiency of household chores. SharkNinja's products are built with advanced technology and engineering expertise, ensuring they meet the needs of consumers looking for reliable and effective home solutions. Unlike many competitors, SharkNinja focuses on building long-term relationships with customers through high-quality products and excellent service, which fosters brand loyalty. The goal of SharkNinja is to enhance the quality of life for its users by providing innovative and efficient home solutions.

Company Stage

Private

Total Funding

$558.6M

Headquarters

Needham, Alabama

Founded

1994

Simplify Jobs

Simplify's Take

What believers are saying

  • Smart home integration offers new opportunities for SharkNinja's product compatibility.
  • The trend towards compact, multi-functional appliances aligns with SharkNinja's offerings.
  • Growing health and wellness interest boosts demand for SharkNinja's kitchen appliances.

What critics are saying

  • Increased competition from emerging smart home brands threatens market share.
  • Rising raw material costs could impact SharkNinja's profit margins.
  • Global chip shortage may delay new product launches.

What makes SharkNinja unique

  • SharkNinja offers innovative, high-performance home appliances and cleaning products.
  • The company has a strong global presence with products sold worldwide.
  • SharkNinja's PowerDetect technology revolutionizes vacuum cleaning efficiency.

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Benefits

Family Planning Benefits

Mental Health Support

Professional Development Budget

Flexible Work Hours

Paid Vacation

Remote Work Options

401(k) Company Match

Health Insurance