Full-Time

Director of Sales Planning & Operations

Confirmed live in the last 24 hours

Cirkul

Cirkul

201-500 employees

Customizable hydration system with flavor cartridges

Food & Agriculture
Consumer Goods

Senior

Tampa, FL, USA

Category
Customer Success Management
Sales & Account Management
Required Skills
Supply Chain Management
Data Analysis
Requirements
  • Extensive experience in sales planning and operations within a consumer goods or beverage industry.
  • Strong technical expertise in EDI, inventory optimization, and analytics.
  • Proven ability to lead and develop teams, fostering a culture of high performance and accountability.
  • Exceptional analytical skills with a strong aptitude for forecasting and data interpretation.
  • Excellent communication and interpersonal skills, with the ability to influence and collaborate effectively across departments.
  • Bachelor’s degree in Business, Supply Chain Management, or a related field; MBA preferred.
Responsibilities
  • Develop and implement sales planning strategies that optimize inventory levels, improve forecast accuracy, and drive sales performance.
  • Lead and partner with cross-functional partners to develop a consumer 'Demand Driven' forecast.
  • Manage the sales planning process end-to-end, ensuring that all operations are executed efficiently and effectively.
  • Utilize advanced analytics and forecasting techniques to make data-driven decisions that support sales growth and operational excellence.
  • Collaborate with cross-functional teams, including sales, marketing, finance, manufacturing and supply chain, to ensure alignment and achieve shared goals.
  • Build credibility within the organization by delivering on commitments and providing transparent insights and recommendations.
  • Maintain a strong understanding of customer needs and market dynamics to drive continuous improvement in sales planning processes.
  • Develop and leverage Customer specific platforms to create events that drive ROI for the Cirkul and its Consumers.

Cirkul offers a hydration system that allows users to personalize their water with various flavors and intensity levels. The system includes a reusable bottle and flavor cartridges, making it easier and more enjoyable for people to drink water. The bottles are made from BPA-free, shatter-proof plastic and come in different sizes, while the flavor cartridges offer over 100 options to suit different tastes. Cirkul targets health-conscious individuals, families, and children, aiming to increase water consumption by making it more appealing. Unlike competitors, Cirkul focuses on customization and convenience, with a business model that includes direct sales and subscription plans for ongoing product supply. The company's goal is to encourage healthier hydration habits by providing a fun and personalized drinking experience.

Company Stage

Series C

Total Funding

$108.4M

Headquarters

Tampa, Florida

Founded

2016

Growth & Insights
Headcount

6 month growth

8%

1 year growth

34%

2 year growth

196%
Simplify Jobs

Simplify's Take

What believers are saying

  • Cirkul's partnership with USA Swimming boosts brand visibility and credibility.
  • The $70M Series C funding round supports expansion and innovation efforts.
  • Cirkul's expansion into 8 new beverage brands diversifies its product offerings.

What critics are saying

  • Increased competition from established brands threatens Cirkul's market share.
  • Consumer backlash against plastic bottles could impact sales despite being BPA-free.
  • Supply chain disruptions may lead to flavor cartridge shortages or increased costs.

What makes Cirkul unique

  • Cirkul offers a unique hydration system with customizable flavors and intensity levels.
  • The company provides BPA-free, reusable bottles in various sizes for eco-conscious consumers.
  • Cirkul's subscription model ensures a steady stream of recurring revenue from loyal customers.

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