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Monks

Integrated global marketing, content, data services

Strategy Director

Brand & Creative MarketingConfirmed live in the last 24 hours
Full-timeDubai - United Arab EmiratesNo salary listedIn-person

About the Job

Requirements

  • 10+ years of experience in brand or communications strategy, including 5+ years in a senior strategic leadership role at an agency, consultancy, or in-house function.
  • A dual track record leading both social-first campaign strategy and large-scale brand transformation or repositioning projects.
  • Strong regional expertise across MEA markets, including cultural fluency in local nuances, platform algorithms, and creator strategies.
  • Proficiency with social listening and analytics tools to drive data-informed decision-making.
  • Professional fluency in both English and Arabic.

Responsibilities

  • Develop end-to-end social media strategies, channel-specific frameworks, content pillars, and influencer partnerships tailored to MEA platform landscapes.
  • Lead brand positioning, architecture, and digital transformation engagements to help clients adapt from legacy models into digital-first market leaders.
  • Translate audience research, social listening data, and market diagnostics into actionable strategic frameworks and white-space opportunities.
  • Define social KPIs, paid strategy alignments, and measurement frameworks to convert performance insights into actionable creative recommendations.
  • Partner with creative, media, data, UX, and technology leads to embed strategic narratives into executable campaigns and digital product experiences.
  • Facilitate strategic workshops and presentations with senior C-suite client stakeholders to align on transformation roadmaps and go-to-market strategies.
  • Collaborate with new business teams on pitch narratives while mentoring and growing regional strategists.

Desired Qualifications

  • Experience integrating brand strategy into e-commerce, CRM, or digital product lifecycle touchpoints.
  • Hands-on exposure to AI-driven social listening tools or automated trend discovery workflows.
  • Familiarity with organisational change management practices during brand transformations.

About the Company

Monks

Integrated global marketing, content, data services

Media.Monks is a digital-first partner for global brands offering end-to-end marketing and advertising services across content creation, data analytics, digital media, and technology. It operates with a unified cross-disciplinary team of creative, data, and tech specialists who collaborate on client projects, delivering campaigns within one integrated team. It differentiates itself through digital craftsmanship, cross-disciplinary collaboration, and a global, scalable footprint that serves major clients like Google, Meta, and Netflix. Its goal is to help brands grow their online presence and optimize advertising spend by delivering agile, tailored campaigns across multiple channels.

Company size
5,001-10,000
Company stage
Acquired
Total funding
$330M
Headquarters
London, United Kingdom
Founded
2001

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