Full-Time

Senior Product Designer

Growth

Posted on 10/31/2025

Homebase

Homebase

1,001-5,000 employees

Workforce management platform for hourly workers

Compensation Overview

CA$109.5k - CA$128.5k/yr

+ Stock Options

Toronto, ON, Canada

Hybrid

Must be in-office on Tuesdays and Wednesdays.

Category
UI/UX & Design (1)
Required Skills
Figma
Graphic Design
Product Design
Data Analysis
Requirements
  • 5+ years of product design experience with a focus on growth and experimentation
  • A portfolio that demonstrates your ability to design and ship flows that drive activation, conversion, or retention
  • Strong analytical skills and comfort using data to inform and evaluate design decisions
  • Experience leading experiments and collaborating with product and data teams to define success and measure impact
  • Strategic and self-directed—you proactively define problems, shape experiments, align stakeholders, and move work forward without waiting for direction
  • Proficient in Figma and design systems, with experience using AI-powered tools to accelerate design thinking and drive efficient iteration
  • Strong systems thinking and visual design craft—you care about clarity, usability, and polish
  • Ability to collaborate in-office weekly on Tuesdays and Wednesdays
Responsibilities
  • Lead and execute initiatives and experiments that accelerate activation, improve time to value, and improve conversion in the first 30 days
  • Partner with product, engineering, customer success, and marketing to deliver seamless, intuitive experiences across web and mobile
  • Champion a test-and-learn culture across teams, ensuring fast learning and iteration on the highest-impact problems
  • Take initiative in identifying, shaping, and driving end-to-end experiments—from hypothesis to execution—with a high bar for quality and speed
  • Conduct UX research to deepen understanding of the problem space and support decision-making
  • Translate insights from behavioral data, user feedback, and product analytics into clear design direction and action

Homebase provides a digital workforce management platform for businesses with hourly workers. It combines time tracking, employee scheduling, payroll processing, and built-in messaging to help managers run their teams more efficiently. Time tracking turns any device into a time clock to record hours, breaks, and overtime, reducing paperwork. Scheduling lets managers plan and adjust shifts online and share the plan with the team instantly. Payroll automatically calculates pay, makes direct deposits, and handles payroll taxes. The built-in messaging keeps managers and team members connected, even when they’re not on site. The service is mainly used by small businesses with hourly workers and is priced as a software-and-services offering. The goal is to simplify and streamline day-to-day operations for hourly workforces by providing an all-in-one tool to manage time, schedules, pay, and communication in one place.

Company Size

1,001-5,000

Company Stage

Series D

Total Funding

$189M

Headquarters

San Francisco, California

Founded

2014

Simplify Jobs

Simplify's Take

What believers are saying

  • Raised $60M Series D led by L Catterton Growth for expansion.
  • Enhanced Lightspeed integration boosts omnichannel merchant experiences.
  • Doubled Canadian workforce by 104% with Toronto office in 2023.

What critics are saying

  • POS competitors like Lightspeed bundle workforce tools, eroding standalone value.
  • Payroll tax filing errors trigger IRS fines and class-action suits.
  • Free tier cannibalizes paid upgrades, capping ARPU indefinitely.

What makes Homebase unique

  • Homebase targets hourly workers in SMBs unlike desk-focused HR tools.
  • Integrates scheduling, time tracking, payroll, and messaging seamlessly.
  • Offers free core plan with POS integrations like Square and Shopify.

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Benefits

Stock options

Comprehensive insurance plans

401(k) with 4% company match

Remote, hybrid, and in-office work options

Top-of-the-line equipment and home office

Annual holidays and accrued PTO

Fun company activities

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

0%

2 year growth

8%
Business Wire
Sep 9th, 2025
Homebase Earns Spot on Fast Company's 2025 Best Workplaces for Innovators North America

From this foundation of learning, Homebase has introduced its first AI-powered Hiring Assistant and Scheduling Assistant, tools designed to transform how small businesses manage their teams.

Retail Times
May 7th, 2025
The Range expands with Homebase acquisition

CDS Superstores, parent of The Range and wilko, is expanding its new-format superstores after acquiring Homebase and up to 70 of its stores. Four new locations will open on 9th May: Santry, Woodside Park, Tiverton, and Cookstown. The Range plans to open up to 10 new superstores monthly, aiming to transform 70 Homebase locations by 2025, securing up to 1,600 jobs. The initiative includes retaining Homebase staff and relaunching the Homebase website for an enhanced shopping experience.

Worcester News
Apr 15th, 2025
B&Q officially opens in former Homebase in Blackpole

It is the second of eight stores across the UK that B&Q acquired from Homebase.

Lightspeed Commerce
Dec 10th, 2024
Lightspeed Enhances Workforce Management Integration With Homebase

Lightspeed Commerce Inc., the one-stop commerce platform empowering merchants to provide the best omnichannel experiences, today announced an enhanced integration with Homebase, the all-in-one HR and team management solution for small businesses.

TechCrunch
Apr 3rd, 2024
Team management app Homebase welcomes $60M Series D to give SMBs 'superpowers'

Team management app Homebase welcomes $60M Series D to give smbs 'superpowers'

INACTIVE