Marketing Assistant
About the job
- Prior experience with e-commerce or performance marketing.
- Strong project management skills and ability to follow a project from beginning to end.
- Strong Excel skills and proficiency with Adobe Photoshop.
- Knowledge and capability in relevant platforms and technology, such as Shopify, Klaviyo, and WordPress.
- A bachelor's degree in Marketing, Business, or a related field is preferred.
- Support the marketing team with planning, implementing, and monitoring marketing campaigns.
- Work with the content team to coordinate assets for online marketing campaigns, including requesting creatives for seasonal promotions, sending email blasts, engaging in social engagements, and supporting other marketing events.
- Evaluate data and create reports on key metrics to monitor campaign efficiency and analyze trends.
- Assist in creating and managing ads for Google AdWords, Bing Ads, Facebook, and other paid campaigns.
- Assist in writing, editing, and publishing engaging ad copy for social media accounts, including Facebook, Instagram, Pinterest, and Google.
- Help the marketing team promote company brands and products on social networking platforms, including Facebook, Instagram, Google+, Twitter, YouTube, Pinterest, and LinkedIn.
- Ensure that online stores, pages, and blogs are optimized and up to date.
- Update content to support optimal performance of website promotions.
- Assist in the execution and implementation of customer retention programs.
- Support the e-commerce team with ad hoc projects.
- Perform other duties as assigned.
About the company
Sunny Health & Fitness provides a broad range of home gym equipment, including exercise bikes, treadmills, rowers, and elliptical machines, sold directly to consumers through its online platform. Its products are designed to help people maintain a healthy lifestyle at home, offering reliable and affordable options with warranties to ensure customer trust. The gear works as standard cardiovascular and strength-training machines—consumers choose equipment suitable for their space and fitness goals, and use at-home routines supported by the company’s direct-to-consumer sales model. The company differentiates itself from competitors through direct online sales, competitive pricing, frequent promotions, and warranties, prioritizing customer satisfaction and accessibility. Its goal is to make quality home fitness equipment easy to buy and dependable for everyday use.
Company Size
51-200
Company Stage
N/A
Total Funding
N/A
Headquarters
Industry, California
Founded
2002
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Simplify's Take
What believers are saying
- Sunny AI Fitness Coach 2.0 launched August 2025, boosting engagement and personalization.
- SunnyFit’s March 2026 anniversary promotion shows active user growth and retention investment.
- The JLL deal positions Sunny for broader connected-fitness sales across US and UK markets.
What critics are saying
- JLL integration can distract management and dilute margins through 2026.
- Google Play shows AI Fitness Helper beta, signaling product still requires refinement.
- A class-action treadmill investigation in December 2025 threatens brand trust and warranty costs.
What makes Sunny Health & Fitness unique
- SunnyFit app bundles AI coaching with Sunny equipment, reinforcing an integrated ecosystem.
- The 2025 JLL Fitness acquisition expands Sunny’s UK and European distribution reach.
- Sunny sells direct-to-consumer, controlling pricing, promotions, and customer relationships.
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Benefits
- Health Insurance
- Dental Insurance
- Vision Insurance
- Life Insurance
- 401(k) Company Match
- Paid Sick Leave
- Paid Holidays
- Paid Vacation
- Employee Discounts