Full-Time

Creator Partnership Manager

Music

Posted on 6/27/2024

HoYoverse

HoYoverse

1,001-5,000 employees

Creates immersive games and digital content

Consumer Software
Entertainment
Gaming

Compensation Overview

$70k - $120kAnnually

+ Company Bonuses + Sign-on Bonuses + Relocation Package

Mid

Remote in USA

Category
Content Strategy
Creative Writing
Content & Writing
Copywriting
Required Skills
Data Analysis
Requirements
  • Passionate HoYoverse gamer and fan (Must-have).
  • 3+ years in gaming music production.
  • Good understanding of the North American gaming content and music landscape.
  • Experience in music talent management in North America.
  • Proficiency in music streaming platforms
  • Strong collaboration skills and ability to work in a dynamic and multi-language environment.
  • Experience with cross time zone communication as this role requires close cross-functional collaboration with various HoYoverse teams globally.
  • Outstanding skills in communication, and problem-solving, enjoy communication with creators and player community, and deliver daily support with a strong player-driven mindset.
  • Project management and campaign reporting skills.
Responsibilities
  • Recruit and manage a portfolio of gaming music creators to enhance fan music quantity, quality, and diversity for HoYoverse games.
  • Manage ongoing relationships with music creators and serve as the point of contact for all business-related queries, responding promptly and effectively.
  • Develop and deliver educational materials.
  • Develop comprehensive gaming music content and creator programs that leverage creators' strengths and align with overall business objectives.
  • Collaborate with internal teams to execute initiatives, programs, and events, including testing new localized opportunities to increase engagement for all creator-related activities and gaming content growth.
  • Work with cross-functional teams for effective campaign integration, advise on budgets and represent the company in negotiations with creators and their agencies or managers.
  • Manage contracts and track deliverables.
  • Monitor and report on creator campaigns, analyze metrics and provide insights for future activations.
  • Manage creators' day-to-day tasks such as campaign activations, relationship maintenance, and prompt problem-solving.
  • Implement content guidelines to ensure music copyright within the music creator community.
  • Assist in building and maintaining a database of content creators for HoYoverse.

HoYoverse creates engaging virtual world experiences through its popular games like Genshin Impact and Honkai Impact 3rd. These games feature captivating stories, complex gameplay, and impressive graphics. Players can download and play these games for free, but they have the option to purchase in-game items to enhance their experience. This free-to-play model helps keep players engaged and encourages spending. In addition to gaming, HoYoverse produces animations, comics, music, and merchandise based on its game characters, which helps build a loyal fan base and creates additional revenue. Unlike many competitors, HoYoverse focuses on a diverse range of digital content and community engagement through platforms like HoYoLAB. The company's goal is to continuously improve its virtual worlds and maintain a strong presence in the gaming industry.

Company Stage

N/A

Total Funding

N/A

Headquarters

null, Indonesia

Founded

2022

Simplify Jobs

Simplify's Take

What believers are saying

  • Collaborations with tech companies like UGREEN enhance brand visibility and innovation.
  • New game updates and characters drive player re-engagement and boost revenue.
  • Partnerships with artists for soundtracks attract new audiences and cultural impact.

What critics are saying

  • Competition from companies like NetEase and Tencent is intensifying in Asia.
  • Gacha mechanics in games may lead to player backlash due to gambling concerns.
  • Intellectual property theft risks exist in regions with weak IP laws.

What makes HoYoverse unique

  • HoYoverse excels in creating immersive virtual worlds with rich storytelling.
  • The company offers a diverse range of products beyond gaming, including animations and music.
  • HoYoverse's free-to-play model with in-game purchases is highly lucrative.

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