Full-Time

Regional Vice President

Commercial Sales, Finserv

Confirmed live in the last 24 hours

SOCi

SOCi

501-1,000 employees

Digital marketing platform for multi-location businesses

Consulting
Consumer Software

Senior

Remote in USA

Category
Strategic Account Management
Sales & Account Management
Required Skills
Social Media
Salesforce
Requirements
  • 8+ years of relevant experience in enterprise sales within the SaaS industry
  • At least 3 years of management experience with a proven track record of developing and mentoring sales professionals
  • Ideally a deep understanding of current digital marketing including social media, reputation management, social advertising, local listings and content marketing
  • Excellent energy, communication and people management skills - ability to persuade, lead, and confidently manage a growing team of sales professionals
  • Strong work ethic with a track record of exceeding targets
  • Experience selling into the commercial vertical to identify new business opportunities in identified regions of North America
Responsibilities
  • Lead, coach, manage, and mentor a diverse group of SOCi’s top Sales professionals to both renew and expand SOCi’s products and services to an existing set of customers.
  • Work collaboratively alongside SOCi’s existing go-to-market teams (Net New Sales, Customer Success, Marketing, Product, Legal, etc.) to help your team expand ARR and deliver the SOCi value proposition.
  • Establish relationships with Marketing Leaders across your territory and collaborate with Marketing to create and execute campaigns in an effort to drive pipeline growth.
  • Implement new sales processes, plays, and practices to sell SOCi products a standard more effectively across professional development, sales execution, operational excellence, and performance.
  • Responsible for hiring, training, coaching and supervising a team of Account Executives
  • Train and manage on Salesforce use and sales operations matters
  • Ensure the team has all the ongoing sales, product and operational training needed to succeed
  • Develop and manage KPI’s to achieve sales objectives and accelerate growth
  • Partner with marketing to manage leads funnel
  • Collaborate with Regional Directors on territory planning and reviews

SOCi provides a digital marketing platform tailored for businesses with multiple locations. The platform helps these enterprises automate and scale their marketing efforts while ensuring brand consistency across different locations. Key features include content discovery and publishing, local listing management, SEO solutions, and social media monitoring, allowing businesses to effectively manage their marketing campaigns at a local level. Clients can publish content across major networks, analyze local listings, and enhance their local search visibility. A notable aspect of SOCi is the SOCi Locator, which promotes location-specific content to drive foot traffic. The company operates on a subscription model, providing clients with ongoing access to its tools and features, which include review monitoring, sentiment analysis, and customer satisfaction tracking. SOCi's goal is to empower multi-location businesses to improve their online presence and engage customers effectively.

Company Stage

N/A

Total Funding

$184.6M

Headquarters

San Diego, California

Founded

2012

Growth & Insights
Headcount

6 month growth

3%

1 year growth

6%

2 year growth

7%
Simplify Jobs

Simplify's Take

What believers are saying

  • SOCi's recent strategic hires, such as Paul Betlem as SVP of Engineering and Ben Brownlee as Chief Customer Officer, indicate a strong focus on leadership and growth.
  • The company's partnerships, like the one with Smarsh for social media compliance, enhance its service offerings and market reach.
  • SOCi's recognition as the Platform of Record for WOWorks demonstrates its capability to handle large-scale, multi-brand digital marketing needs.

What critics are saying

  • The digital marketing industry is highly competitive, with numerous platforms vying for market share, which could impact SOCi's growth.
  • Privacy concerns related to AI adoption, as highlighted in SOCi's own AI Marketing Transformation Index, could pose challenges in client retention and compliance.

What makes SOCi unique

  • SOCi's platform is uniquely tailored for multi-location enterprises, offering centralized management of local marketing efforts, unlike competitors who may focus on single-location businesses.
  • The SOCi Locator feature drives local foot traffic by promoting location-specific content, a distinctive advantage over other digital marketing platforms.
  • SOCi's comprehensive suite of tools, including content publishing, local listing management, and review monitoring, provides an all-in-one solution that simplifies digital marketing for multi-location businesses.

Help us improve and share your feedback! Did you find this helpful?