Influencer Marketing Lead

Why this role exists:

We already work with several promoters, and it’s producing results. But the process behind it is informal: no structured onboarding, no systematic outreach, no scalable framework. That’s what this role fixes. We need someone to take what exists, build a real operating system around it, and then use that foundation to grow the network.

What does ownership mean here:

You own the channel and the revenue it produces. You’ll start by getting your hands around what’s already working — understanding the current promoter relationships, identifying gaps, and building the processes that make it repeatable. From there, you expand: more partners, better formats, a bigger team. You’re not inheriting a machine — you’re building one from rough parts.

What you’ll do:

• Audit and systematize existing promoter relationships — document what’s working, fix what isn’t, and build the processes to make it scalable

• Design and own the full partner lifecycle: outreach, negotiation, onboarding, activation, and performance tracking

• Recruit and onboard new creators, influencers to grow the network

• Launch and run webinars, podcasts, interviews, sponsorships and content collaborations

• Hire and manage a team as the channel grows

• Own influence channels revenue

What we are looking for:

• Hands-on experience working directly with influencers and content creators

• Experience with U.S.-based influencers

• Experience building or structuring partnership processes — not just executing someone else’s playbook

• A track record of growing partnership revenue independently

• Ability to own results end-to-end

• Fluent English, written and spoken

• High energy, drive, and a bias for action — this role rewards people who make things happen

Nice to have

• Background in real estate, lead gen or SaaS

• Experience attending or presenting at industry conferences and live events

Working hours

• Since our partners and influencers are US-based, you’ll need to align part of your schedule with US time zones. For example, joining webinars or calls with partners/influencers when needed. Outside of these specific commitments, you have full flexibility to manage your own hours.