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Publicis Groupe

Runs advertising and digital transformation services

Media Supervisor - Programmatic

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-time$75k - $106.4k /yr

About the Job

Requirements

  • A Bachelor's degree or higher is preferred, preferably in marketing, advertising, business, engineering, statistics, economics, sociology, or an equivalent field.
  • At least 5 years of directly related experience in the programmatic media space.
  • At least 2 years of experience managing a team.
  • Working knowledge of The Trade Desk, DoubleClick Bid Manager, TTD, AOP, AAP, and Facebook and Twitter APIs.
  • Strong leadership skills and professionalism, with comfort presenting ideas to senior client management.
  • Strong analytical skills and the ability to interpret campaign performance data and provide insights and optimization recommendations.
  • Understanding of traditional and interactive media planning elements.
  • Ability to work independently as well as in a team setting.
  • Strong analytics, organizational, and communication skills.
  • Strong client-facing experience, including the ability to identify risks and effectively manage through issues.
  • Strong project management skills.
  • Proficiency in Microsoft Office Suite and intermediate to advanced understanding of Excel.

Responsibilities

  • Oversee the day-to-day execution, optimization, and performance of programmatic digital media campaigns across display, online video, connected TV, audio, native, and emerging digital formats.
  • Translate client objectives into programmatic media recommendations and ensure campaigns are set up, managed, monitored, and optimized to meet business goals.
  • Work hands-on in demand-side platforms such as The Trade Desk, DV360, Yahoo DSP, Amazon DSP, or similar platforms, and guide junior team members through campaign setup, quality assurance, pacing, reporting, troubleshooting, and optimization best practices.
  • Partner with strategy, analytics, ad operations, account, and creative teams to execute programmatic plans accurately and efficiently.
  • Manage multiple campaigns or workstreams, communicate with internal stakeholders and platform partners, and explain programmatic concepts to broader teams or clients.
  • Train, mentor, and support coordinators and other junior team members.
  • Manage junior team members responsible for the client's media buys in demand-side platforms.
  • Direct the execution of programmatic deliverables to meet or exceed expectations.
  • Develop, grow, and maintain client relationships through client service.
  • Contribute to action plans for achieving and measuring digital media success, including optimization strategies to achieve key performance indicators.
  • Educate clients, partners, and internal teams on the value of programmatic and developments in technology, data, and capabilities.
  • Provide direction to improve campaign performance through optimization or implementation of new features and strategies.
  • Create and deliver presentations to clients and internal teams on campaign strategy and performance results.
  • Develop points of view on new technologies, trends, and opportunities in the automated digital media landscape.
  • Apply technical understanding and problem-solving to intervene when necessary.
  • Partner with the analytics team on campaign measurement, reporting, and insight generation.
  • Lead client insight meetings on performance, campaign optimizations, and new opportunities.
  • Work with media partners to ensure accurate platform implementation.
  • Lead and assist with coaching, managing, and educating a team of coordinators and planners.

About the Company

Publicis Groupe

Runs advertising and digital transformation services

Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1926

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