Agency Partnerships Manager
TikTok
Agency Partnerships Manager
TikTok
Short-form video platform with ads
Team Introduction At TikTok, our Global Business Solutions (advertising) team plays a crucial role in generating revenue by promoting our advertising solutions, onboarding new clients, driving effective ad campaigns, and more. As the TikTok community continues to grow at an unprecedented rate worldwide, our GBS team leads groundbreaking projects that are transforming the advertising industry in real time. About the Role This position sits within the Brazil Agency team and focuses on connecting TikTok's vibrant and growing creators and users with the brands and businesses they know and love. The Agency Partnerships Manager (APM) is responsible for hitting revenue goals, building relationships with advertising agencies, and helping agencies drive business results on TikTok through product consultation, education, and support. Success as an APM requires strong sales skills, a strong partnership with Client Solutions Managers (CSM) and BPM (Brand Partnerships Manager), problem-solving skills, attention to detail, and the ability to thrive in a dynamic and changing environment. Responsibilities - Become an expert in TikTok solutions for businesses and adapt recommendations quickly to suit varying agency needs; - Lead account planning process that aligns agency and TikTok resources to maximize opportunities; - Create compelling sales presentations and proposals utilizing internal and external data; - Grow revenue, educate and lead strategic conversations with clients and navigate complex relationships; - Demonstrate expertise in all matters relevant to the book of business, including escalation and troubleshooting to resolve client issues; - Spearhead client education on products and give product updates to advise on the best approach to drive business outcomes for clients and agencies; - Work cross-functionally within sales and other TikTok teams to drive revenue and increase customer satisfaction; - Identify opportunities to improve ad products and the customer experience; - Drive new business opportunities by leveraging deep expertise in branding and performance media to optimize sales outcomes; - Collaborate with clients and internal teams to design and execute data-driven growth strategies.
Minimum Qualification(s) - 5+ years of direct agency experience, having done media sales, brand advertising, and/or online advertising experience; - Experience with digital media (i.e., Digital TV CTV, OTT, social media, etc.); - Proven experience in building branding and performance strategies; - Collaborate with clients and internal teams to design and execute data-driven growth strategies, ensuring measurable KPIs; - Solid background in sales or business development, combining commercial skills with data-driven marketing expertise; - Professional proficiency in English is required, as the role involves frequent communication with global teams, cross-functional stakeholders, and English-speaking partners across international markets. Preferred Qualification(s) - Track record of building compelling presentations leveraging industry and internal proof points; - Knowledge of the self-serve platform, auction, and biddable form of digital advertising buying; - Proven ability to establish relationships with advertisers, agencies, and C-level relationships; - Track record of delivering and exceeding revenue goals; - A team player and collaborator.
About ByteDance Brazil
ByteDance is a global incubator of platforms at the cutting edge of commerce, content, entertainment, and enterprise services - over 2.5 billion people interact with ByteDance products, including TikTok.
Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
Diversity & Inclusion
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
TikTok Accommodation
TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://tinyurl.com/RA-request
TikTok is a short-form mobile video platform that lets people create, discover, and share quick videos. Users upload vertical clips, edit them with built-in tools, and browse a personalized feed powered by an algorithm that highlights relevant content. Advertisers can use in-feed ads, branded hashtags, and the Business Center to plan and measure campaigns, making it easy for brands to reach a global audience. Its goal is to inspire creativity and bring joy by helping people express themselves and by connecting brands with a wide audience.
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