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Breuninger

Multichannel fashion retailer with logistics hub

International Brand Marketing Manager

Brand & Creative MarketingPosted on Nov 13
Full-timeStuttgart, GermanyNo salary listedHybrid

About the Job

Requirements

  • A Bachelor's or Master's degree in Marketing, Communications, (International) Business, or a related field is required.
  • Fluency in German and English is required.
  • At least five years of marketing experience is required, ideally in fashion e-commerce.
  • Proven experience planning and executing integrated marketing campaigns is required.
  • Strong communication and presentation skills are required.
  • Strong project management and organizational skills, with a solution-oriented mindset, are required.
  • A deep understanding of consumer behavior, the competitive landscape, and market trends is required.
  • International marketing experience in fashion e-commerce is required.
  • Experience collaborating across teams and managing stakeholders is required.

Responsibilities

  • Develop and implement an integrated marketing and communication plan for international markets, particularly the Nordics and the Netherlands.
  • Adapt and locally implement global campaigns for international markets in collaboration with the Onsite, Performance Marketing, and CRM teams.
  • Establish structures and workflows for local campaign and communication management in international markets.
  • Ensure consistent tone of voice and messaging across international markets.
  • Identify and leverage local market opportunities to increase brand awareness.
  • Collaborate with internal teams and stakeholders across functions and regions.

Desired Qualifications

  • Danish, Swedish, and/or Dutch language skills are a plus.
  • Experience in scale-up environments or building new business areas is a plus.

About the Company

Breuninger

Multichannel fashion retailer with logistics hub

Breuninger is a multichannel fashion retailer with 13 department stores in Germany and Luxembourg, an established online shop (breuninger.com), and Europe’s most modern fashion logistics center. It sells fashion and lifestyle products through both physical stores and online, offering a seamless omnichannel experience with fast, efficient logistics. The company differentiates itself through its strong family-owned culture, clear values (respect, trust, performance), diverse, collaborative workforce, and a startup mindset embedded in the DNA, which supports continuous innovation and customer focus. Its goal is to shape the future of retail in the DACH region by growing responsibly, expanding its omnichannel leadership, and delivering high-quality experiences and products to customers.

Company size
1,001-5,000
Company stage
Not listed
Total funding
$3.4M
Headquarters
Stuttgart, Germany
Founded
1881

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