Full-Time

Community and Content Associate

Confirmed live in the last 24 hours

Zola

Zola

201-500 employees

Online wedding planning and registry platform

Consumer Software
Consumer Goods

Compensation Overview

$60k - $70kAnnually

Junior, Mid

New York, NY, USA

This is a hybrid role requiring in-office presence in NYC.

Category
Social Media Management
Social Media Marketing
Social Media
Required Skills
Social Media
Video Editing
Requirements
  • 2-3 years experience in community management and/or copywriting at a content-driven and/or consumer brand
  • Excellent writing and copy-editing skills and the ability to adhere to a brand voice, adapting to social channels and audiences as needed
  • Comfortable behind and in front of the (iPhone) lens, with a proven track record of creating engaging content; entry-level video editing (TikTok/Adobe Rush) experience a plus
  • A culture maven with a pulse on what’s relevant and interesting, constantly on the hunt for trends and insights, operating with a bias for action to activate against ideas quickly
  • Extremely self-motivated and proactive, with the ability and confidence to work independently and collaboratively
  • Deep understanding of social media platforms, including but not limited to TikTok, Reddit, Pinterest, Instagram and X
Responsibilities
  • Drive all community management efforts in partnership with our CX team, including sourcing UGC content, surprise and delight opportunities and proactive/reactive commentary
  • Lead all social listening, and proactively identify insights and opportunities to join or start conversations that will increase reach, engagement, and affinity across all social platforms
  • Champion our brand voice and write compelling copy that gets the attention of and engages our target audiences
  • Concept and propose community and content ideas that engage users and drive results, taking ownership of the process from ideation to execution
  • Support the creation of compelling narratives for the brand across all owned and operated channels (inclusive of site and social), and support the Creative team with general copywriting as needed
  • Assist with content creation in partnership with the Social and Creative team

Zola.com is an online platform designed for couples planning their weddings. It offers a variety of services including customizable wedding invitations, venue and vendor recommendations, and a gift registry that allows couples to manage gifts, experiences, and cash funds all in one place. The platform is user-friendly, enabling couples to keep their guests informed about wedding plans and manage guest lists by tracking RSVPs and meal selections. Zola differentiates itself from competitors by allowing couples to exchange gifts for credit before they are shipped, making the gift-giving process more flexible. The company generates revenue through commissions from vendors and venues booked through its platform, as well as from the sale of wedding-related products. Zola's goal is to provide a seamless and comprehensive wedding planning experience for engaged couples.

Company Stage

Growth Equity (Venture Capital)

Total Funding

$164.6M

Headquarters

New York City, New York

Founded

2013

Growth & Insights
Headcount

6 month growth

-5%

1 year growth

-14%

2 year growth

-36%
Simplify Jobs

Simplify's Take

What believers are saying

  • Zola's recognition as a trusted authority in the wedding industry, highlighted by their 'Best of Zola' awards, underscores their strong market position.
  • The introduction of a baby registry service and partnerships with brands like Etsy indicate Zola's potential for growth and diversification beyond weddings.
  • Innovative tools like 'Split the Decisions' AI can significantly enhance user experience, potentially increasing customer satisfaction and retention.

What critics are saying

  • The wedding industry is highly competitive, and Zola must continuously innovate to maintain its market position.
  • The cybersecurity breach in May 2022 raises concerns about data security and could impact customer trust.

What makes Zola unique

  • Zola's comprehensive suite of wedding planning services, from customizable invitations to guest list management, sets it apart from competitors who may only offer niche services.
  • The unique feature of allowing couples to exchange gifts for credit before they ship provides a flexible and user-friendly registry experience.
  • Zola's recent expansion into AI with the 'Split the Decisions' tool addresses the often-overlooked issue of decision fatigue in wedding planning, showcasing their commitment to innovation.

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