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Full-Time

Head of Marketing

Confirmed live in the last 24 hours

EcoCart

EcoCart

11-50 employees

Software for calculating ecommerce ecological footprints

Consumer Software
Social Impact
AI & Machine Learning

Compensation Overview

$140k - $160kAnnually

Senior

Remote in USA

Hiring only individuals based in the United States or Canada.

Category
Brand & Creative Marketing
Growth Marketing
Growth & Marketing
Required Skills
Marketing
Data Analysis
Requirements
  • Demonstrated success running marketing and/or growth at a small startup company
  • Experience setting up marketing and growth infrastructure (such as paid ads, automated outbound, and CRM systems)
  • Knowledge of how to successfully A/B test top-of-funnel strategies and quickly optimize
  • Startup experience
Responsibilities
  • Develop and execute a comprehensive growth marketing strategy to achieve company objectives.
  • Oversee the creation, implementation, and optimization of multi-channel marketing campaigns (email, social media, search, display, content, etc.).
  • Leverage data and analytics to measure campaign performance and iterate for continuous improvement.
  • Lead and mentor a high-performing marketing team, fostering a culture of creativity and accountability.
  • Collaborate with cross-functional teams (product, sales, customer success) to align marketing efforts with business goals.
  • Enhance EcoCart's brand presence and awareness through innovative marketing initiatives.
  • Ensure consistent messaging and branding across all marketing channels and materials.
  • Leverage your expertise in marketing to eCommerce brands, direct-to-consumer brands, or SaaS marketing for online retail to drive impact.
  • Embrace a test-and-learn approach. Experiment, iterate, and optimize constantly to stay ahead.

EcoCart provides software solutions that help ecommerce brands calculate their ecological footprints using machine learning. The platform allows brands to offer their customers the option to offset the emissions generated by their orders through user-friendly front-end experiences. This service is aimed at ecommerce businesses that want to improve their sustainability practices and attract environmentally conscious consumers. Unlike many competitors, EcoCart focuses on making the process of addressing climate change straightforward and affordable through a subscription-based model. The goal of EcoCart is to simplify sustainability efforts for ecommerce brands, making it easier for them to contribute positively to the environment.

Company Stage

Series A

Total Funding

$17.3M

Headquarters

San Francisco, California

Founded

2019

Growth & Insights
Headcount

6 month growth

-16%

1 year growth

-34%

2 year growth

-23%
Simplify Jobs

Simplify's Take

What believers are saying

  • EcoCart's growing list of high-profile partnerships indicates strong market validation and potential for rapid expansion.
  • The increasing consumer demand for sustainable practices positions EcoCart favorably in the e-commerce sector.
  • EcoCart's easy-to-use and high-quality design has already made it a best-seller, suggesting strong product-market fit.

What critics are saying

  • The reliance on partnerships means EcoCart's growth is tied to the success and commitment of its partners.
  • The competitive landscape for sustainability solutions is growing, which could dilute EcoCart's market share.

What makes EcoCart unique

  • EcoCart's focus on carbon offsetting for e-commerce transactions sets it apart from competitors who may not prioritize environmental sustainability.
  • The integration of EcoCart's plugin at checkout provides a seamless user experience, encouraging more retailers to adopt their solution.
  • Partnerships with diverse brands like Fluevog Shoes, Lucyd Eyewear, and Walmart Canada highlight EcoCart's versatility and broad market appeal.

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Benefits

Competitive salary & equity

Unlimited PTO

Full health insurance

Mental health benefits

Retirement planning

A seat at the table

Carbon neutral life

Remote working