Full-Time
Posted on 3/22/2024
Wellness and lifestyle brand offering products
$16.9Hourly
Entry, Junior
Santa Monica, CA, USA
Goop operates in the wellness and lifestyle market, focusing on health, beauty, and luxury living. The brand offers a variety of products, including skincare, fashion items, wellness supplements, and curated travel experiences. Goop also provides informative content on topics like health, beauty, and parenting through its website and newsletters. The company's products are sold through an e-commerce platform, where customers can purchase both Goop's own branded items and those from other high-end brands. Goop's content marketing strategy helps attract visitors to its online store, where they can buy featured products. What sets Goop apart from its competitors is its strong emphasis on holistic health and luxury, along with its willingness to engage in controversial discussions about wellness. The brand aims to be a leader in the wellness industry, catering to affluent women who prioritize premium products and experiences to enhance their well-being.
Company Stage
Series C
Total Funding
$68.1M
Headquarters
Santa Monica, California
Founded
2008
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