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Collectors

Authenticates, grades, and analyzes collectibles data

Brand Manager

Brand & Creative MarketingConfirmed live in the last 24 hours
Full-timeBoca Raton, FL, USA

About the Job

Requirements

  • At least 4 years of experience in brand management, marketing, or communications.
  • Demonstrated ability to build and manage a brand voice across social media, web, and email.
  • Excellent writing and editing skills.
  • Experience managing content calendars and working with creators or external partners.
  • Comfort working with data to measure and report results.
  • Strong organizational skills and ability to manage multiple projects at once.
  • Genuine passion for the hobby and an understanding of how collectors think and communicate.

Responsibilities

  • Define and protect SGC's brand voice, visual identity, and messaging standards across all channels.
  • Develop positioning that highlights SGC's heritage, consistency, and value creation for trading card collectors.
  • Ensure the brand is represented consistently in packaging, inserts, website, social media, and email.
  • Plan and manage SGC's content calendar across Instagram, X, YouTube, TikTok, Facebook, and email.
  • Produce and commission content such as showcases of notable graded cards, behind-the-scenes looks at operations, and educational material.
  • Monitor community conversation, respond to feedback, and flag emerging issues to leadership.
  • Manage and grow a team of graphic designers and other marketing professionals.
  • Lead public-facing communication around pricing changes, turnaround times, and operational updates, using a tone that is honest, confident, and clear.
  • Write and refine customer-facing copy, including submission inserts, website content, FAQs, and announcements.
  • Partner with Customer Support to keep messaging aligned with customers' experiences.
  • Build and maintain relationships with content creators, dealers, breakers, auction houses, and hobby media.
  • Identify sponsorship, collaboration, and ambassador opportunities that grow awareness.
  • Work with the General Manager to support new avenues of growth through sales and marketing.
  • Track and report on brand health and campaign performance, including reach, engagement, sentiment, and submission trends tied to marketing activity.
  • Use data and community feedback to refine strategy and prioritize efforts.

Desired Qualifications

  • Experience in the sports card, trading card game, or broader collectibles industry.
  • Working knowledge of design tools, video editing, or the ability to direct creative work.
  • Experience in crisis communication or managing public perception during periods of change.

About the Company

Collectors

Authenticates, grades, and analyzes collectibles data

Collectors specializes in authenticating and grading valuable collectibles such as coins, sports cards, and memorabilia. Its grading service assesses condition and authenticity to determine market value, using computer vision and machine learning to automate and improve precision and speed. Revenue comes from service fees for grading and authentication, plus a subscription for access to a data platform with collectible price analytics. The company differentiates itself through its combination of automated, tech-driven grading and a growing data analytics offering, serving individuals, dealers, and investors. Its goal is to provide reliable authentication and accurate valuations to help customers buy, sell, and invest in tangible collectibles with confidence.

Company size
501-1,000
Company stage
IPO
Headquarters
Santa Ana, CA
Founded
1986

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