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Happy Money

Personal loan marketplace connecting consumers

Sales Director - Credit Unions

Account ExecutiveConfirmed live in the last 24 hours
Full-timeRemote in USA

About the Job

Requirements

  • At least 7 years of experience in B2B Credit Union sales.
  • A track record of closing credit union financial deals from prospecting through onboarding.
  • A strong strategic and analytical approach, with experience selling to Credit Union C-suite employees, including CEOs, CFOs, and CLOs.
  • Understanding of Credit Union financials.
  • Ability to individualize marketing strategy by understanding multiple buyer personas.
  • Ability to conceptualize high-impact projects and develop milestone-driven execution plans.
  • Strong writing, presentation, and organizational skills.
  • Ability to vet and manage external vendors and agency partners.
  • Ability to collaborate with cross-functional teams and influence decision-making across organizational levels.
  • Ability to develop and implement plans, monitor results, and apply continuous improvement methodologies.

Responsibilities

  • Acquire and develop relationships with prospective and existing customers, understand their challenges, and present solutions that meet customer needs.
  • Maintain and optimize client relationships to ensure satisfaction and grow an existing book of business; identify opportunities to introduce additional products and services within existing accounts.
  • Meet and exceed sales targets by managing sales activities and pipelines.
  • Prepare and deliver sales presentations to customers and prospects, demonstrating how lending solutions address their challenges.
  • Identify and target potential customers and develop a pipeline of leads through networking, referrals, and prospecting in the assigned territory.
  • Collaborate on and execute a go-to-market strategy, aligning with cross-functional partners, particularly product, sales, and finance.
  • Deliver a distinctive, dependable, and relevant value proposition, positioning the B2B brand consistently and simply.
  • Define the B2B buying journey, touchpoints, and collateral to improve the sales cycle and sales effectiveness.
  • Collaborate on product collateral, including thought-leadership papers, event plans, keynote messaging, quarterly reviews, and annual customer engagement events.
  • Collaborate with product leadership to develop and optimize product features and pricing.
  • Support planning for new product and release launches and serve as a key stakeholder in cross-functional implementation.
  • Manage the building, scaling, and optimization of Credit Union programs against specific KPIs.
  • Travel approximately 25% of the year for prospective partner meetings, events, and conferences; travel may increase seasonally.

About the Company

Happy Money

Personal loan marketplace connecting consumers

Happy Money runs a digital lending marketplace that connects consumers with community-focused lenders such as credit unions and banks to originate personal loans, mainly for debt consolidation with the Payoff Loan. The platform allows partners to acquire, underwrite, and originate loans through Happy Money, providing a turnkey channel for growth. It uses proprietary underwriting that considers cash flow and behavioral data beyond traditional FICO scores, incorporating psychological insights to assess financial behavior. Features like Direct Card Payoff enable immediate settlement of credit card balances once a loan is approved. Compared with typical lenders, Happy Money emphasizes financial wellness, a borrower-to-saver mindset, and a partnership model with community lenders. Its goal is to improve consumers’ financial well-being by helping them reduce high-interest debt and move toward saving, while expanding access through its lender partners.

Company size
201-500
Company stage
Debt Financing
Total funding
$703.6M
Headquarters
Torrance, CA
Founded
2009

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