National Sales Strategy Manager

National Sales Strategy Manager – Applegate Frozen Business – Bedminster, NJ

Hormel Foods Corporation 

About Hormel Foods

Hormel Foods Corporation, based in Austin, Minnesota, is a global branded food company with over $12 billion in annual revenue. Its brands include PLANTERS^®, SKIPPY^®, SPAM^®, HORMEL^® NATURAL CHOICE^®, APPLEGATE^®, WHOLLY^®, HORMEL^® BLACK LABEL^®, COLUMBUS^®, JENNIE-O^® and more than 30 other beloved brands. The Company is a member of the S&P 500 Index and the S&P 500 Dividend Aristocrats, was named one of the best companies to work for by U.S. News & World Report and one of America’s most responsible companies by Newsweek, was recognized by TIME magazine as one of the World’s Best Companies and has received numerous other awards and accolades for its corporate responsibility and community service efforts. For more information, visit www.hormelfoods.com. 

Position Summary: The National Sales Strategy Manager (NSSM) is responsible for Applegate’s Frozen Business Pillar. As such, this role requires a high degree of business acumen and the ability to handle day-to-day tactical needs as well as larger, more strategic Business Pillar needs.  This role provides additional support on strategic Sales / Marketing projects, participates in customer calls, etc.  You will collaborate with NSSM peers and the Go to Market leadership team (Brand, Field Sales, Ecommerce and Category Insights) to optimize processes and ways of working for Sales Strategy.  This role leads one direct report. 

RESPONSIBILITIES:

The NSSM will provide leadership support in the areas of category strategy, planning, demand forecasting, customer planning, trade fund deployment/management and new product launch management. 

1. Demand Planning and SIOP’s: 

   1. Responsibility for the IBP/SIOP process for Applegate’s Frozen segment. 

   2. Acts as liaison between Field Sales and Corporate / HQ to create the short and long-term (18-month rolling) demand outlook. 

   3. Responsible for Business Segment forecasting. 

   4. Responsible, in conjunction with Field Sales, for focus customer performance insights during the Commercial and SIOP's/CBT weekly meetings. 

   5. Active participant in monthly Demand Review meetings

   6. Responsible for distressed sales to closeout customers.

2. Corporate & Customer Sales Strategy:

   1. Gains alignment with Go to Market Leadership Team (Sr. Director/VPs of Sales Strategy, Field Sales, and Brand Management) on the DSMP playbook for business managed. 

   2. Utilizes shipment and consumption data to identify key customer performance trends and business opportunities.  Develops insights for Field Sales to pursue opportunities.

   3. Owns the new product launch plan to Field Sales and supports the Category Insights team in the development of customer sell-in materials. Manages the sell-in tracker and conducts post-launch customer performance analysis. 

3. Trade Management:

   1. Collaborate with Go to Market Leadership Team and peers to finalize and deploy the annual trade budget plans. 

   2. Allocates trade resources to Field Sales to execute DSMP goals.  Monitors and makes recommendations on any resource needs throughout the year to deliver / exceed plan. 

   3. Oversees Sales Strategy Analyst’s (SSA) management of promotion entry progress.

   4. Responsible for analyzing, deploying and managing slotting and any authorized supplemental funding.

   5. Conducts regular trade discussions with field sales to ensure accuracy and spending efficacy.

   6. Responsible, with peers, for keeping total trade spending inside of 1% of approved total budget. 

   7. Oversees SSA post event analysis and assists in providing guidance to improve key account trade spend ROI.

4. Annual Operating Plan Support and Roll Out:

   1. Partners with Brand Manager in the creation of the AOP. 

   2. Aligns with Sr. Director of Sales and Sr. Director of Sales Strategy on Region level AOP allocation. 

5. Talent Development

   1. Train and develop SSA to assume greater responsibility in Sales Strategy or adjacent Sales and Marketing functions. 

   2. Challenges self and team with ongoing Smarter ways of working efforts.

QUALIFICATIONS: 

Required

• A Bachelor's degree 
• 3+ years of experience in sales planning and forecasting experience.
• Ability to resolve complex inquiries quickly and calmly - while finding a solution that is fair
• Proven ability to work in a team environment
• Ability to adhere to and manage deadlines
• Proficient in Word, Excel and PowerPoint 
• Strong proof reading and analytical ability

• Must be a Citizen or National of the United States, a lawful, permanent resident, or have authorization to work in the United States.

• Applicants must not now, or in the future, require sponsorship for an employment visa.

Preferred

• CPG sales experience

LOCATION: Bedminster, NJ

A comprehensive relocation package will be provided to the Bedminster, NJ area if needed.

Travel: Travel may be necessary up to 20% of the time

At Hormel Foods, base pay is one part of our total compensation package and is determined within a range.  The base hiring pay range for this role is between $113,400 - $159,000 per year, and your actual base pay within that range will depend upon a variety of factors including, but not limited to, job-related knowledge, skill set, level of experience, and geographic market location.

Other components of Hormel Foods’ total compensation package includes comprehensive medical, dental and vision coverage, discretionary annual merit increases, bonuses and profit sharing, 401(k) with employer match, stock purchase plan, paid vacation, FREE two-year community/technical college tuition for children of employees, and more.

For immediate consideration, apply online at: www.hormelfoods.com/careers

At Hormel we invite difference and diversity in all aspects.  We offer a space of support, understanding, and community.  We are committed to the journey!  Learn more about our progress here: https://www.hormelfoods.com/about/diversity-and-inclusion/

Hormel Foods provides equal employment opportunities to applicants and employees without regard to race; color; sex; gender identity; sexual orientation; religious practices and observances; national origin; pregnancy, childbirth, or related medical conditions; status as a protected veteran or spouse/family member of a protected veteran; or disability.

Pay Ranges: $113,400-$159,000