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Publicis Groupe

Runs advertising and digital transformation services

International Brand Lead

Brand & Creative MarketingConfirmed live in the last 24 hours
Full-timeTurin, Metropolitan City of Turin, ItalyNo salary listed

About the Job

Requirements

  • At least 8 years of agency experience.
  • Global or international experience is strongly preferred.
  • Understanding of the digital media ecosystem.
  • Experience managing omnichannel campaigns.
  • Strategic background.
  • Familiarity with campaign activation and financial reconciliation.
  • Ability to manage large-scale global projects and multifunctional teams effectively.
  • Ability to read and interpret data.
  • Fluent English, essential for this global role, in addition to Italian.
  • Competent use of Microsoft suite programs.
  • Experience in the automotive sector is preferred but not required.

Responsibilities

  • Serve as the main point of contact for the brand, manage the full process, and become the subject-matter expert.
  • Manage the client relationship through effective communication, problem-solving, and responsiveness.
  • Provide leadership to the team and contribute to members' professional development, including training and developing more junior members.
  • Collaborate with multifunctional teams to plan and implement strategies.
  • Become a trusted partner to the client, cultivate a strong relationship, take ownership of the brand, and deliver value through a direct approach.
  • Use knowledge of planning and implementing campaigns across all channels to guide client discussions.
  • Work with markets across Europe to meet client needs.
  • Brief local teams on campaigns and provide clear guidance on expectations.
  • Lead regular meetings and communicate effectively with teams to strengthen relationships.
  • Manage all aspects of the brand globally, from plan development to monitoring campaign budgets and results.
  • Track plans and briefs and manage deadlines.
  • Collaborate with internal teams on planning, reporting, analytics, and measurement.

Desired Qualifications

  • Global or international experience.
  • Experience in the automotive sector.

About the Company

Publicis Groupe

Runs advertising and digital transformation services

Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1926

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