Full-Time

Social Media Manager

Confirmed live in the last 24 hours

Acronis

Acronis

1,001-5,000 employees

Secure file sync and share solution

Crypto & Web3

Senior

Tampa, FL, USA

Required Skills
Communications
Adobe Creative Suite
Management
Social Media
Salesforce
Marketing
Customer Service
Google Analytics
Requirements
  • 5+ years of social media strategy, post-development, and customer service across Facebook, Instagram, LinkedIn, Twitter, Reddit, and YouTube.
  • 5+ years experience working in a technical, B2B environment
  • Good understanding of social media KPIs beyond simple in-platform engagement metrics
  • Fluent in both verbal and written English
  • Experience with social community management and/or public relations preferred
  • Direct paid social media management and experience preferred
  • Understanding of common tools, such as Google Analytics, Hootsuite, BuzzSumo, GaggleAMP, Brand24, and other management and reporting tools.
  • Design and video experience, proficiency in Adobe Creative Suite
  • Deep understanding of B2B marketing, with Business Applications (SalesForce) a plus
  • Proven record of translating internal business language to consumer and business-facing external messaging
  • Possibility of business trips within the US and internationally
Responsibilities
  • Translate business efforts and focuses to create a robust strategy for Acronis global accounts, including balancing multiple priorities across different internal teams
  • Work with copywriters and designers to ensure content is informative and appealing
  • Advise local regional marketing team members on social media best practices by platform as needed
  • Ability to conduct in-depth content audits and analyze Acronis Social Media performance, identify issues, find root causes, and experiment with solutions to improve performance at scale
  • Manage critical cross-functional relationships with developers, product marketing, performance marketers, content marketing, designers, SEOs, public relations, communications, and other teams in multiple regions to ensure alignment in global business messaging and branding
  • Demonstrate ability to map out a comprehensive social media marketing plan. Drive strategies that are proven by testing and metrics.
  • Develop organizational elements in order to implement a proactive process for capturing happy, loyal customer online reviews.
  • Monitor trends in social media tools, applications, channels, design, and strategy.
  • Work with the Digital Media Team to grow our efforts and mature our current strategy in alignment with our business goals and direction
  • Identify threats and opportunities in user-generated content surrounding the company. Report notable threats to appropriate management.
  • Analyze campaigns and translate anecdotal or qualitative data into recommendations and plans for revising social media, content marketing, and social advertising campaigns
  • Monitor effective benchmarks (Best Practices) for measuring the impact of social media campaigns. Analyze, review, and report on the effectiveness of campaigns in an effort to maximize results
  • Analyze key metrics and tweak strategy as needed
  • Compile reports for management showing results (ROI)
  • Identify and improve organizational development aspects that would improve content (i.e., employee training, recognition, and rewards for participation in the company’s marketing and online review building)

Acronis Cyber Files is a secure file sync and share solution that enables remote collaboration and access to company files on any device, with support for mobile, Mac, PC, and web platforms. It offers sophisticated security controls, integration with Active Directory, and encryption for data protection, while supporting access to corporate file servers, NAS, SharePoint, and CMIS.

Company Stage

Series A

Total Funding

$941.2M

Headquarters

Schaffhausen, Switzerland

Founded

2003

Growth & Insights
Headcount

6 month growth

-5%

1 year growth

-9%

2 year growth

1%

Benefits

Medical, dental, &vision insurance plans

Life Insurance, STD and LTD policies

401(k) retirement plan and company match

Corporate rates and discounts

Competitive package

Flexible working hours

3+ weeks of PTO and 10 paid holidays

Smart casual dress code

Free snacks and drinks

Office social events