GTM Program Manager
Updated on 4/9/2024
DeepIntent

201-500 employees

The DeepIntent Healthcare Advertising Platform utilizes real-world health
Company Overview
The DeepIntent Healthcare Advertising Platform utilizes real-world health data to forecast audience reach, coordinates integrated HCP and patient campaigns, and offers real-time campaign optimization and transparent cross-platform measurement, catering specifically to the pharmaceutical industry. This platform is trusted by 600+ pharmaceutical brands and healthcare agencies for reaching relevant healthcare provider and patient audiences across all channels and devices.
Data & Analytics

Company Stage

N/A

Total Funding

N/A

Founded

2016

Headquarters

New York, New York

Growth & Insights
Headcount

6 month growth

8%

1 year growth

16%

2 year growth

47%
Locations
New York, NY, USA
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Communications
Marketing
CategoriesNew
Product Strategy
Product Marketing
Product
Requirements
  • 5+ years experience working with programmatic platform technologies, Data, DSPs, SSPs, Ad Exchanges, Ad Servers and Verification tools
  • 5+ years working in AdTech with a focus in GTM/ Product Marketing focus
  • Experience working with Healthcare/Pharma marketers and their agencies
  • Ability to grow in ambiguity and create documentation and new business processes to drive efficiency
  • Ability to analyze performance data and make compelling recommendations for internal strategy
  • Ability to identify user needs and translate them into a strategy and goal for tools and processes
  • Ability to manage deadlines and communicate with stakeholders at different levels
  • Excellent verbal, written and interpersonal communication skills as well the ability to drive action across functional areas
Responsibilities
  • Coordinate product, solution and offering development by managing multiple stakeholders within a go-to-market process
  • Track milestones and deliverables, and ensure all collaborators have the necessary updates regarding timelines and status
  • Respond to commercial and client requests by coordinating organizational answers and communicating our capabilities
  • Contribute to our product go-to-market strategy, driving operational excellence for sharing best practices with others leading product launch initiatives
  • Keep a library of product capabilities, features and specifications that can be used to answer RFPs, client inquiries, product marketing needs and solution development support