R

Red Bull

Manufactures and markets energy drinks

Student Marketeer - Trent University

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Part-timePeterborough, ON, CanadaCA$19.10 /hrIn-person

About the Job

Requirements

  • The candidate must be passionate about the Red Bull brand and product.
  • The candidate must have excellent communication skills.
  • The candidate must have a charismatic, energetic, positive, and outgoing personality.
  • The candidate must be immersed in student life and understand the collegiate landscape, city, and region, including behind-the-scenes activities and popular locations.
  • The candidate must be approachable and social, with the ability to relate to different people.
  • The candidate must have a creative mindset, entrepreneurial spirit, sense of responsibility, and initiative.
  • The candidate must be able to manage part-time work and studies and ideally be available some evenings and weekends.
  • The candidate must have an affinity for learning and applying skills, especially marketing, negotiation, and sales.
  • The candidate must be connected with diverse influential groups and individuals on campus.
  • The candidate must have a full, valid Canadian driver's license with a clear driving abstract.
  • The candidate must be available to work evenings and weekends.
  • University enrollment is required.
  • Fluency in English is required.

Responsibilities

  • Represent the brand and its values through everyday interactions with consumers or customers.
  • Grow the user base by sampling products to consumers at the appropriate place and time, and competently answer consumer questions.
  • Build and execute an innovative campus plan that engages students and brings the brand to life at the university.
  • Create and maintain relationships with key local individuals.
  • Drive brand engagement through authentic content on social media handles.
  • Work at Red Bull and supported events to help create a memorable consumer brand experience.
  • Build relationships with local sales account managers and ensure Red Bull is available and visible in outlets.
  • Collaborate with sales to open new Red Bull distribution points on and beyond the university campus.
  • Use relevant Red Bull assets to keep the brand top of mind in sales accounts.
  • Ensure execution of defined store standards.
  • Deliver high-quality execution and attention to detail across role activities.
  • Share ideas and collaborate with the team through regular in-person and online interaction.
  • Plan and report activities accurately and promptly through the dedicated online platform.
  • Contribute local insights, trends, and opportunities to develop the Red Bull media business.

About the Company

Red Bull

Manufactures and markets energy drinks

Red Bull makes and markets energy drinks. It focuses on a signature global beverage and uses a distinct marketing strategy to build the brand. How it works: the drink combines ingredients such as caffeine and sugars (originally based on Krating Daeng) and is carbonated for Western palates, distributed worldwide through large-scale marketing, sponsorships, and events to boost sales. How it differs: it remains privately held by the founding families, avoiding public funding, and relies on a marketing-heavy approach—extreme-sports sponsorships, high-profile events, and a strong brand identity—rather than conventional product features alone. What it aims to do: maintain leadership in the energy-drink category, grow globally through branding and partnerships, and continue expanding its product line and presence without going public.

Company size
10,001+
Company stage
Not listed
Total funding
Not listed
Headquarters
Salzburg, Austria
Founded
1984

Recently Posted Jobs

Explore more opportunities at Red Bull

See more jobs