Senior Growth Executive @ Harry's

Growth & Marketing (3)
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About Harry’s

Harry’s is a men’s grooming brand that offers high quality shave, body, hair, and skin care products at an exceptional value. Launched in 2013, Harry’s redefined the shaving experience and helped pioneer the earliest era of direct to consumer in the process. Since then, the brand has become the #2 shave brand globally and expanded to offer products for every step in its customer’s routine. Harry’s is also on a mission to ensure guys have access to quality mental health care. To date, the brand has helped connect over 2 million men to quality mental health resources.

Harry’s is part of Mammoth Brands, the modern CPG company behind category-leading brands Harry’s, Flamingo, Lume, and Mando. Driven by a mission to “Create Things People Like More,” the company is creating a new model—and home—for brands, founders, and talent looking to solve unmet needs, improve peoples’ lives and ultimately change the status quo. Even as we grow, we take extra care to maintain the small, scrappy, entrepreneurial culture that helped to get us where we are today: a company that people like more, that better serves its customers, employees, and community. Mammoth Brands is committed to making a positive impact and donated over $20 million through our network of nonprofit partners to date.

About the Role

We are seeking an experienced Growth Executive to run our Affiliates, Display & Print channels. In this highly data-driven, analytical role, you will own the strategy, creative development, execution, and optimization to drive profitable growth through your managed channels. You will have a direct impact on the growth of Harry’s DTC business through your management of these channels, while exploring other marketing channels that will drive new customer acquisition. Experience with Affiliate marketing is essential, preferably also Tiktok experience.

Responsibilities:

Work in collaboration with the Head of Growth to define strategy, manage, and efficiently scale customer acquisition, primarily through Affiliates, Display and Print.
Lead and perform campaign planning, execution, and optimization to deliver new customer sales and CPA targets to budget.
Set and manage monthly and yearly goals for profitable growth from new customer acquisition for the channels you lead
Own sales tracking. Define and maintain the framework for accurate channel mapping to ensure all marketing activity is properly tracked, and sales are attributed to relevant channels.
Track and report on performance, identifying key wins and learnings to advise future campaigns leveraging tools like GA, Looker & Shopify.
Proactively identify and resolve discrepancies in tracking, ensuring data accuracy and consistency across reporting platforms
Be adept at communicating performance reporting, optimisations & opportunities to a broader group of stakeholders, tailoring style as appropriate to the right level of detail
Manage campaigns in platforms across Affiliates and Display, optimising targeting, offers, creative, and landing page experiences to increase conversion rates
Be a good partner to agencies by managing relationships and workflows to ensure timely & optimal execution & results
Collaborate closely with the Creative team to produce compelling, innovative ad content that resonates with target audiences and drives breakthrough performance.
Identify opportunities to expand into new channels
Partner cross-functionally with teams across Harry’s, including Brand, Product, Analytics, Demand Planning, Distribution, and Finance, to align strategies, ensure consistent execution, and deliver on broader company objectives.

This might describe you:

Bachelor’s degree, or equivalent experience
Demonstrable experience in an analytically challenging Growth marketing role (bonus for experience at a DTC company)
Zero ego team player, always thinking about how to help those around you excel
Sense of humour -- we take our work seriously, but not ourselves
Intensely data-driven in your approach to solving problems, with a persistent desire to look for opportunities through data analysis, go multiple levels deep, understand, and take action.
Hustle mentality; highly self-motivated and self-directed in your work with a bias towards action and a willingness to take on tasks no matter how big or small.
Insatiably curious and motivated by learning and mastering new things; constantly testing & learning to figure things out; willing to take calculated risks
You thrive on direct, honest, and supportive feedback

Who you will work with:

Report to Head of Growth
Work side-by-side with a best-in-class Growth team - performance marketing & creative development
Internal teams at Harry’s including Digital Product, Lifecycle & Engagement, Brand Marketing, demand planning and distribution
External vendors and agency partners who support across various marketing channels and tools

Benefits and perks

Private medical and comprehensive dental coverage
Pension savings plan with company match
Group Income Protection and Life Assurance benefits
Equity in Mammoth Brands
Generous time off plus 8 paid bank holidays
Wellness and L&D stipends
4 weeks sabbatical after 5 years, 6 weeks after 10 years, and 8 weeks after 15 years
20 fully paid weeks off for parents who give birth, or 16 fully paid weeks off for all other paths to parenthood
Fun IRL and virtual events including happy hours, team building events, and parties on our rooftop
Free products from all of our brands

Mammoth Brands is committed to bringing together individuals from different backgrounds and perspectives. We strive to create an inclusive environment where everyone can thrive, feel a sense of belonging, and do great work together.

Mammoth Brands is an Equal Opportunity Employer, providing equal employment and advancement opportunities to all individuals. We recruit, hire and promote into all job levels the most qualified applicants without regard to race, color, creed, national origin, religion, sex (including pregnancy, childbirth and related medical conditions), parental status, age, disability, genetic information, citizenship status, veteran status, gender identity or expression, transgender status, sexual orientation, marital, family or partnership status, political affiliation or activities, military service, domestic violence victim status, arrest/conviction record, sexual or reproductive health decisions, caregiver status, credit history immigration status, unemployment status, traits historically associated with race, including but not limited to hair texture and protective hairstyles or any other status protected under applicable federal, state and local laws. Mammoth Brands' commitment to providing equal employment opportunities extends to all aspects of employment, including job assignment, compensation, discipline and access to benefits and training.

We respect the laws enforced by the EEOC and are dedicated to going above and beyond in fostering diversity across our company.

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