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Publicis Groupe

Runs advertising and digital transformation services

Senior Associate - Brand Experience

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-timeBirmingham, MI, USA$49.3k - $62.3k /yrIn-person

About the Job

Requirements

  • At least 1 year of digital media experience, such as media planning or buying, paid search, or paid social.
  • Working knowledge of media systems and platforms, including Media Tools, Mbox, Prisma, Kantar, MRI/GfK, reach/frequency and optimization software, Pathmatics, and GWI.
  • Proficiency in Microsoft Office Suite, with a strong understanding of Excel and PowerPoint.
  • Strong communication and presentation skills.
  • Ability to work independently and in a team setting.
  • Strong organizational, time management, and problem-solving skills.
  • Ability to manage priorities and deadlines in a fast-paced environment with attention to detail.

Responsibilities

  • Assist in developing digital media plan options and recommendations.
  • Maintain accurate budget control and flow of media activity, and update clients consistently on timelines.
  • Apply a strong understanding of online media fundamentals, including media math, target audience development, and communication goals such as reach and frequency.
  • Demonstrate proficiency with media tools and systems, including Media Tools, Microsoft Excel, and Mbox.
  • Gather and analyze research to provide strategic, consumer-insights-driven digital media recommendations.
  • Establish productive working relationships with partner agencies, where applicable, to support a seamless communications process.
  • Deliver points of view and position papers on key client issues and opportunities.
  • Prepare media authorizations according to approved plans and project requests.
  • Foster strong relationships with internal teams and client groups.
  • Assist with other assigned projects or responsibilities.

About the Company

Publicis Groupe

Runs advertising and digital transformation services

Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1926

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