Full-Time

Vice President

Experiential

Known

Known

501-1,000 employees

End-to-end marketing platform with data science

Compensation Overview

$190k - $220k/yr

+ Bonus + 401(k) Match

New York, NY, USA

In Person

Based in New York; in-market presence and on-site activations in NYC required.

Category
Business & Strategy (1)

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Requirements
  • 10+ years in experiential marketing, with a meaningful portion of that time in a senior client-facing or business development role at an agency
  • A genuine hunter with a specific track record: you have built client relationships from scratch, converted them into real engagements, and grown them over time
  • Deep enough fluency in how experiential programs are made to speak credibly at every stage of the process, from concept through production, and to represent the work confidently to senior clients
  • A strong network of brand-side marketing decision makers in New York and the broader market, relationships that are current and real
  • The ability to see Known's full capability set across data, creative, media, and strategy, and connect it to client needs in ways that go beyond the immediate experiential ask
  • A strategic advisor's instinct: you bring things clients didn't know to ask for, and you do it in a way that feels like partnership, not upselling
  • A clear-eyed understanding of what experiential work demands: the pace, the travel, and the moments when the work requires you to be physically present and fully available. You've done this before and it's not a deterrent
  • Based in New York, with the presence and availability to be in market, at client meetings, and on-site at activations when it counts
Responsibilities
  • Own the senior client relationship on Known's anchor experiential account from day one, establishing the standard for how Known shows up in this space
  • Identify and pursue new client relationships where experiential is the entry point, building a pipeline and converting opportunities into long-term Known partnerships
  • Actively mine Known's existing client portfolio to find where a live or physical activation would deepen a brand's investment and expand the scope of what we're doing together
  • Study each client's business the way a true partner would: understanding the adjacencies, the pressures, and the opportunities behind every assignment, not just the brief in front of you
  • Bring Known's full range of capabilities into every client relationship where they're additive, connecting clients to science, strategy, media, and creative in ways that expand what's possible for them
  • Represent the health and trajectory of your client relationships clearly and proactively, both to clients and internally, so there are no surprises on either side
  • Work closely with the SVP, Experiential to build the practice: how we position it, how we sell it, how we staff it, and how we deliver it at the level Known's clients expect

Known provides data science-driven marketing services and an end-to-end operating system for brands, blending strategy, analytics, and creative work to run and optimize campaigns. Its product combines advanced analytics, rigorous measurement, and a coordinated team to plan, execute, and tune marketing across channels, ensuring campaigns are scientifically optimized for better business results. The company differentiates itself by offering an integrated, transparent operating system that covers the full marketing lifecycle—from insight and planning to execution and optimization—rather than relying on separate services. Its goal is to set a new standard for modern marketing by delivering marketing that is predisposed to succeed and deeply impactful for clients’ businesses.

Company Size

501-1,000

Company Stage

N/A

Total Funding

N/A

Headquarters

New York City, New York

Founded

N/A

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See people who can refer or advise you

Simplify Jobs

Simplify's Take

What believers are saying

  • Known added Pfizer, HP, and Disney in 2025, proving enterprise selling power.
  • Known's 2025 awards included Adweek Midsize Agency of the Year and Ad Age A-List.
  • Known promoted Aya Baeshean to partner in 2026, signaling retention of creative leadership.

What critics are saying

  • Publix became a top-three revenue client, creating dangerous concentration in 2026.
  • Omnicom's 2025 IPG deal and 4,000 layoffs intensify competition for talent and accounts.
  • A major platform shift at Google, Meta, or TikTok can commoditize Known's media-buying edge.

What makes Known unique

  • Known manages over $1 billion in media spend, with data science and creative under one roof.
  • Ad Age ranked Known seventh in 2026 after 32.6% revenue growth to $175 million.
  • Known won 13 clients in 2023 and over twenty more clients in 2025.

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Benefits

Unlimited Paid Time Off

401(k) Company Match

Annual Bonus

Generous medical plan

Paid parental leave

Company News

PR Newswire
Jun 12th, 2023
Known Hires Former Apple/Beats Tiktok Exec Todd Triplett As Global Executive Creative Director

Jordan Schultz tapped to lead Known Social, Aya Baeshean appointed to Head of DesignAnnouncements follow a string of 13 new client wins for Known's creative divisionNEW YORK, June 12, 2023 /PRNewswire/ -- Media, data, strategy and creative agency Known announced today that Todd Triplett has been named its first Global Executive Creative Director, overseeing all creative development, production and optimization for the agency's roster of consumer brand clients. Triplett joins Known on the heels of co-leading TikTok's Creative Lab and, prior, leading creative teams at Apple/Beats by Dre, Ikea, Remy Martin and several creative agencies including Havas, Deutsch NY and Superfly. He will report to Mark Feldstein, President of Known Studios.Known hires Todd Triplett as Global Executive Creative Director, welcomes Jordan Schultz as Head of Social, and appoints Aya Baeshean to Head of Design.The announcement follows record growth for Known's creative group, Known Studios, with 13 new client wins since January, including Ubisoft, Build-A-Bear, Graduate Hotels, the National Women's Soccer League, Roc Nation and more. The group has also recently amassed a litany of industry accolades, including Clio and Webby Awards, and an Emmy nomination, following Known's first appearance on Ad Age's Agency A-List in January."Throughout my career, I've been searching for what's next, what's fresh and what's leading culture. I found all of that and more at Known," said Triplett. "I've never experienced a company like Known that combines high-level expertise in media, data science and tech with world class creative