Full-Time

Senior Product Marketing Manager

Partnerships

Posted on 5/28/2024

Lyft

Lyft

10,001+ employees

Rideshare, bikeshare, and electric scooter services

Senior

New York, NY, USA

Required Skills
Marketing
Requirements
  • Bachelor’s degree
  • 6-8+ years experience in marketing with 3+ years in product or partnerships marketing
  • Experience in applying consumer insights to inform and optimize the customer experience
  • Analytical thinker and experience in data-driven marketing
  • Experience developing strategies to solve ambiguous and complex problems
  • Strong interpersonal skills
  • Very strong written and verbal communication skills
Responsibilities
  • Strategic Business Development, Product and Engineering teams
  • Be the voice and expert of the partner’s audience and Lyft’s riders
  • Work cross-functionally with various teams to fuel partner awareness, adoption, and launches
  • Rapidly experiment and iterate to increase conversion and product usage
  • Develop close working relationships with partner organization’s marketers and team
  • Identify new partners and products based on user research and market trends

Lyft offers a flexible ride-sharing service that allows drivers to set their own schedules and earn on their own terms. The company utilizes shared rides, bikeshare systems, electric scooters, and public transit partnerships to promote transportation equity and offset carbon emissions.

Company Stage

IPO

Total Funding

$4.8B

Headquarters

San Francisco, California

Founded

2012

Growth & Insights
Headcount

6 month growth

3%

1 year growth

4%

2 year growth

2%
INACTIVE