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Full-Time

Director – Sales

Confirmed live in the last 24 hours

Audigent

Audigent

51-200 employees

Data activation and identity platform for advertising

Data & Analytics
Consulting
Consumer Software
AI & Machine Learning

Compensation Overview

$150k - $170kAnnually

+ Commission

Senior, Expert

California, USA + 1 more

Category
Field Sales
Sales & Account Management
Required Skills
Sales
Communications
Marketing
Requirements
  • Experience in selling programmatic data and/or PMP deals highly desired
  • 5+ years of digital, mobile and/or programmatic and/or audience data advertising sales experience with strong existing relationships with media agencies and/or brands directly
  • Fluency in the ad/data tech sales landscape with a solid understanding DSPs/DMPs/SSPs, including TTD and DV360
  • Experience selling managed service to middle-market and independent agencies a plus
  • Interest in being a pioneer in a quickly transforming media category
  • An entrepreneurial approach to business with the desire to build on something already gaining exciting market traction!
  • Demonstrated success in a goal-oriented, highly accountable sales environment
  • Superior communication skills, including face-to-face presentations, phone and email
  • A strategic thinker who will support team and management in creating best-of-breed data and audience solutions for clients
  • The ability to structure, negotiate, and close advertising deals
  • Diligent work ethic, dependable, and ethical
  • A self-starter, aggressive, able to work independently but cooperatively and enthusiastically to build a new business
  • Thrives on being an expert and evangelist on industry trends to build relationships and gain traction with other industry thought leaders
Responsibilities
  • Qualify, build and manage an accurate sales pipeline across agencies and brand advertisers
  • Maintain a high volume of activity including outbound calls, emails and social selling with a focus on generating new business and growing existing relationships
  • Become a trusted advisor across your prospects and take a consultative approach to uncovering business needs
  • Work collaboratively with the Audience Strategy, Curation, Strategic Accounts and Marketing teams to deliver bespoke media solutions and exceptional service to our clients
  • Develop and maintain a strong level of proficiency across the digital advertising landscape and the evolving market/industry developments and challenges
  • Attend industry conferences, events and networking sessions

Audigent operates in the programmatic advertising market, focusing on data activation, curation, and identity solutions. The company provides tools like Hadron and CognitivePMP, which utilize artificial intelligence and machine learning to optimize consumer data. This allows advertisers to reach their target audiences more effectively while enabling publishers to offer curated, data-driven ad inventory. Audigent's business model is based on supplying first-party and contextual data to advertisers, ensuring ads are displayed to the right people at the right time. The company differentiates itself by combining premium publisher inventory with exclusive data, enhancing ad targeting and performance. Audigent aims to transform digital advertising by improving the efficiency and effectiveness of ad campaigns for both advertisers and publishers.

Company Stage

Series B

Total Funding

$43.5M

Headquarters

New York City, New York

Founded

2016

Growth & Insights
Headcount

6 month growth

13%

1 year growth

13%

2 year growth

34%
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Simplify's Take

What believers are saying

  • Audigent's recognition in the Deloitte Technology Fast 500 and Inc. 5000 lists underscores its rapid growth and industry impact.
  • The company's global expansion, including a new office in Hamburg, indicates strong market demand and growth potential.
  • Partnerships with industry leaders like Simpli.fi and Basis Technologies enhance Audigent's market reach and technological capabilities.

What critics are saying

  • The competitive nature of the programmatic advertising market could pressure Audigent to continuously innovate to maintain its edge.
  • Dependence on partnerships with SSPs and premium publishers may expose Audigent to risks if these relationships falter.

What makes Audigent unique

  • Audigent leverages its unique identity suite, Hadron, and CognitivePMP products to optimize consumer data using AI and ML, setting it apart from traditional data platforms.
  • The company's focus on first-party and contextual data ensures highly accurate and efficient ad targeting, unlike competitors who rely heavily on third-party data.
  • Audigent's partnerships with SSPs and premium publishers allow it to offer exclusive, highly curated inventory, enhancing its value proposition.