Full-Time

Content Marketing Specialist

Posted on 9/4/2024

7shifts

7shifts

201-500 employees

Workforce management platform for restaurants

Consulting
Enterprise Software

Mid

Toronto, ON, Canada + 1 more

More locations: Saskatoon, SK, Canada

Hybrid work model with options for remote work and in-person presence at Toronto and Saskatoon offices.

Category
General Marketing
Copywriting Marketing
Growth & Marketing
Required Skills
Sales
SEO
Marketing
Requirements
  • 3+ years of experience in marketing, content management, or editorial
  • Exceptional writing skills with both short and long-form copy, with the ability to adapt tone and style to suit different audiences and asset types
  • Passion for creating inspiring, helpful content for restaurant owners, operators, and employees
  • Skilled in juggling multiple projects and consistently meeting deadlines
  • Experienced in interviewing sources, conducting research, and synthesizing data into cohesive pieces
  • Proven ability to manage internal and external stakeholder relationships effectively
  • Strong communication and collaboration with experience working closely with customers, industry experts, and partners
  • Experience in or exposure to the restaurant or hospitality industry
Responsibilities
  • Drive awareness and organic demand by crafting high-quality blog posts, articles, templates, case studies, and SEO content
  • Maintain consistency in brand messaging and tone across all platforms by actively participating in peer and freelancer editing, sharing feedback, and collaborating on content refinement
  • Support copywriting across multiple channels including email, website, performance ads, and social media
  • Contribute to editorial calendar planning to maximize 7shifts’ content production and distribution
  • Align content with business objectives and customer needs by collaborating closely with the Revenue Marketing, Sales, and Product Growth teams

7shifts provides a workforce management platform tailored for the restaurant industry. It offers tools for scheduling, payroll, tip management, hiring, and onboarding, allowing restaurant owners to manage their workforce efficiently. The platform simplifies processes by enabling businesses to post job ads, track applications, and handle tax documentation all in one place. 7shifts also includes features for labor law compliance, budget tracking, and staff engagement monitoring, which help restaurants operate smoothly and reduce employee turnover. With AI integrations for auto-scheduling and actionable insights on shift performance and attendance, 7shifts empowers restaurant owners to make informed decisions. The company operates on a subscription model, generating revenue from recurring fees for access to its services. The goal of 7shifts is to enhance operational efficiency in restaurants, improve guest experiences, and foster team retention.

Company Stage

Series C

Total Funding

$127.4M

Headquarters

Regina, Canada

Founded

2014

Growth & Insights
Headcount

6 month growth

1%

1 year growth

-2%

2 year growth

4%
Simplify Jobs

Simplify's Take

What believers are saying

  • 7shifts ranked 382 on the 2024 Deloitte Technology Fast 500, showing strong growth.
  • Partnership with Lightspeed enhances 7shifts' integration capabilities and market reach.
  • Instant tip payouts feature meets high demand, boosting employee satisfaction and retention.

What critics are saying

  • Recent layoffs may impact 7shifts' operational capabilities and service quality.
  • Increased competition from Square's integrations could affect 7shifts' market share.
  • Dependency on Lightspeed's ecosystem may limit strategic flexibility for 7shifts.

What makes 7shifts unique

  • 7shifts offers a comprehensive platform tailored specifically for the restaurant industry.
  • The platform integrates scheduling, payroll, and compliance tools in one seamless solution.
  • AI-driven auto-scheduling enhances operational efficiency and decision-making for restaurant managers.

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Benefits

Health Insurance

Company Equity

Flexible Work Hours

Remote Work Options

Parental Leave

Home Office Stipend

Professional Development Budget

INACTIVE