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Full-Time

Content Marketing Specialist

Confirmed live in the last 24 hours

7shifts

7shifts

201-500 employees

Workforce management platform for restaurants

Consulting
Enterprise Software

Mid

Toronto, ON, Canada + 1 more

Category
General Marketing
Copywriting Marketing
Growth & Marketing
Required Skills
Sales
SEO
Marketing
Requirements
  • 3+ years of experience in marketing, content management, or editorial
  • Exceptional writing skills with both short and long-form copy, with the ability to adapt tone and style to suit different audiences and asset types
  • Passion for creating inspiring, helpful content for restaurant owners, operators, and employees
  • Skilled in juggling multiple projects and consistently meeting deadlines
  • Experienced in interviewing sources, conducting research, and synthesizing data into cohesive pieces
  • Proven ability to manage internal and external stakeholder relationships effectively
  • Strong communication and collaboration with experience working closely with customers, industry experts, and partners
  • Experience in or exposure to the restaurant or hospitality industry
Responsibilities
  • Drive awareness and organic demand by crafting high-quality blog posts, articles, templates, case studies, and SEO content
  • Maintain consistency in brand messaging and tone across all platforms by actively participating in peer and freelancer editing, sharing feedback, and collaborating on content refinement
  • Support copywriting across multiple channels including email, website, performance ads, and social media
  • Contribute to editorial calendar planning to maximize 7shifts’ content production and distribution
  • Align content with business objectives and customer needs by collaborating closely with the Revenue Marketing, Sales, and Product Growth teams

7shifts provides a workforce management platform tailored for the restaurant industry. It offers tools for scheduling, payroll, tip management, and hiring, allowing restaurant owners to manage their workforce efficiently. The platform simplifies the hiring process by enabling businesses to post job ads, manage applications, and handle tax documentation all in one place. Additionally, it includes features for labor law compliance, budget tracking, and staff engagement monitoring, which help restaurants operate smoothly and reduce employee turnover. A key aspect of 7shifts is its AI-driven auto-scheduling feature, which enhances operational efficiency. The platform also delivers actionable insights on shift performance and attendance, aiding restaurant owners in making informed decisions. Unlike many competitors, 7shifts focuses specifically on the unique needs of the restaurant sector, providing a comprehensive solution that improves guest experiences and team retention.

Company Stage

Series C

Total Funding

$125.2M

Headquarters

Regina, Canada

Founded

2014

Growth & Insights
Headcount

6 month growth

-2%

1 year growth

-16%

2 year growth

-5%
Simplify Jobs

Simplify's Take

What believers are saying

  • The recent launch of 7shifts Payroll positions the company as a comprehensive end-to-end solution for restaurant management.
  • High demand for instant tip payouts can significantly boost employee retention and satisfaction, a critical factor in the hospitality industry.
  • Strategic partnerships and integrations, such as with Square, expand 7shifts' market reach and functionality.

What critics are saying

  • The recent layoffs, cutting 19% of staff, may indicate financial instability or strategic misalignment, potentially affecting employee morale.
  • The competitive landscape in restaurant management software is intense, with numerous players vying for market share.

What makes 7shifts unique

  • 7shifts is tailored specifically for the restaurant industry, unlike broader workforce management platforms that serve multiple sectors.
  • The platform's AI-driven auto-scheduling and instant tip payout features provide unique efficiencies and employee satisfaction benefits not commonly found in competitors.
  • Integration with major platforms like Square enhances its utility and accessibility for restaurant operators.