Full-Time

Product Marketing Manager

Pipegen

Confirmed live in the last 24 hours

Apollo.io

Apollo.io

1,001-5,000 employees

Sales intelligence and engagement platform

Enterprise Software
Cybersecurity

Senior

Remote in USA

Must be based in North America.

Category
Product Marketing
Product
Required Skills
Lead Generation
Data Analysis
Requirements
  • 5+ years of experience
  • 2+ years of experience at a high-growth b2b SaaS company
  • Experience with sales personas and/or in lead generation or sales engagement is a huge plus
  • Experience partnering closely with product and influencing the product roadmap
  • Experience conducting research - fielding surveys, conducting interviews - and performing light data analysis to inform strategic decisions
  • Experience launching complex products with effective GTM campaigns that resonate with customers
  • Excellent storytelling, communication, and presentation skills
  • Strong cross-functional collaboration - great at working across many teams
  • Bias toward action. Strong ability to get things done and move things forward
Responsibilities
  • Deeply understand the personas for the outbound sales use case
  • Work hand in hand with Product to shape product strategy and inform the roadmap
  • Bring new products and features to market with integrated GTM motions
  • Become an expert in email deliverability and have interest and curiosity to dive deep
  • Drive awareness, acquisition and activation of product functionality
  • Grow interest in a pilot managed service offering with marketing campaigns and enablement for sales

Apollo.io provides a Sales Intelligence and Engagement Platform designed to enhance the sales processes of businesses. The platform includes features such as prospecting intelligence, which helps users identify leads and create targeted lists, and enrichment job change alerts that keep databases accurate with extensive data points. Users can also utilize sales engagement analytics to develop multi-channel outreach strategies. Apollo.io differentiates itself from competitors by offering API integrations that allow businesses to customize their workflows and enrich their data seamlessly. The company operates on a subscription-based model, providing various pricing tiers to accommodate different client needs while ensuring a steady revenue stream. Apollo.io prioritizes security and complies with ISO, SOC 2, and GDPR standards, fostering trust with clients by protecting sensitive information.

Company Stage

Series D

Total Funding

$244.3M

Headquarters

San Francisco, California

Founded

2015

Growth & Insights
Headcount

6 month growth

3%

1 year growth

25%

2 year growth

136%
Simplify Jobs

Simplify's Take

What believers are saying

  • Apollo.io achieved 954% revenue growth from 2020 to 2023.
  • The company is valued at $1.6 billion, indicating strong market confidence.
  • Apollo.io's new book emphasizes modern outbound sales strategies for growth.

What critics are saying

  • Rapid growth may lead to scalability challenges and resource strain.
  • New executive appointments could lead to strategic misalignment with market demands.
  • Emerging sales technology tools may outpace Apollo.io's current offerings.

What makes Apollo.io unique

  • Apollo.io offers a unified platform for sales and marketing teams.
  • The platform provides access to verified contact data for over 210 million B2B contacts.
  • Apollo.io's compliance with ISO, SOC 2, and GDPR standards ensures data security.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

Flexible Spending Account (FSA)

Health Savings Account (HSA)

Financial Planning