Who We Are
The Farmer’s Dog is the fastest growing pet health service company in the US, and was born from a mission to change the landscape of pet health, providing dogs and their humans with honest, smart, and simple care – a fresh proposition in an industry riddled with manipulative and misleading marketing. We’re starting by radically improving the $100 billion pet food market, replacing bulk bags of highly-processed pellets with a personalized subscription service that sends healthy, freshly-made dog food, balanced by top veterinary nutritionists,directly to customers’ doors. Our ultimate goal is to create innovative,honest, and delightful experiences across all aspects of pet care, and we believe our direct-to-consumer business model, holistic approach to growth, and dynamic and forward-thinking culture uniquely position us to shepherd this backwards industry into the future.
To date, The Farmer’s Dog has delivered hundreds of millions of meals nationwide and raised over $150M in funding to help us build a company as healthy as the dogs who are eating those meals. Join us as we continue to develop ways of bringing peace of mind to our customers, health to their companions, and much-needed change to the way people feed and care for their pets.
#LongLiveDogs
Where You’ll Come In
In order for our mission to succeed, we need to speak to dog owners with insightful, personal content that makes clear and persuasive arguments for fresh food and gives our brand a unique, compelling voice in the category (and beyond). We’re building a best-in-class (and Emmy-nominated!) in-house creative team to strategize, ideate, and execute campaigns and always-on advertising. As a critical part of this team, we’re looking for a passionate, hyper-organized, and dog-loving producer. The work you help create will help grow our business and our brand, and will help dogs everywhere live healthier, happier lives.
How You’ll Make An Impact
- Bring creative ideas to life — you’ll work closely with art directors and copywriters to find solutions for how to take scripts, concepts, and content from words on a page to compelling real-world deliverables that fulfill briefs.
- Deliver across multiple production disciplines including photography, commercial + video production, and experiential activations.
- Develop production timelines and manage schedules for concepting, pre-production, production, post, and delivery, shepherding the work through approvals and ensuring that deadlines are met.
- Source and lead interaction with directors and production partners; oversee treatments, communicate with casting agents, actors, editors, post production vendors, and other partners, ensuring strong collaboration and that the creative is executed to the highest standard within all third-party relationships.
- Find creative production approaches for social assets and other lower-funnel paid media that allow us to shoot, edit, and deliver work quickly according to performance needs and/or cultural touchstone moments.
- Manage production budgets, working closely with members of the brand operations group, finance, and acquisition to ensure that bids are competitive, fees are fairly negotiated, incremental costs are discussed with clarity and alignment, and all payments are made on time and in the proper manner.
- Supply commercials to air on time and as per the technical briefs, working closely with media partners and post vendors through network clearance, versioning, and conform.
- Manage usage and licensing, including talent, music, and VO.
We’re Excited About You Because
- You have 5+ years of experience as a creative producer within an agency and/or in-house team. A portfolio with creative, relevant work is required.
- You have managed, whether directly or indirectly, more junior members of a team and are a master at balancing delegation with careful oversight. You’re also an expert at managing cross-functional or external partners — you know how to reinforce requirements, approvals, and deadlines while also listening to stakeholders and being flexible/adapting where necessary.
- A broad awareness of production partners and the landscape of directors, DPs, editors, post production houses, and beyond to ensure the best possible team is assembled for any given project.
- You’re as comfortable working on high-investment projects as you are with small scrappy shoots.
- You’re media and cultural savvy — you know the best way to deliver the best idea.
- You’re adaptable to different working styles, mindsets, and personalities, showcasing a willingness to collaborate with all.
Office Guidelines
The office is open and available for all Monday through Friday. We ask all team members to be in office a minimum of 2-3 days a week to build a collaborative and invested environment to foster our unique in-person culture we are proud to have. This office policy is subject to change at company discretion.
Our DEI Philosophy:
Our company’s mission is rooted in deep, genuine care for dogs – and for the people who love them. As an organization we are full of individuals who are unique in many ways, but all united in a mission of providing true peace of mind to dog lovers everywhere. Fixing this industry and improving the lives of pets and their people will be a difficult, decades-long endeavor. We believe the best use of our time, energy, and resources as a collective team is to focus on this mission, and on supporting our team to do their best work and be their best selves. In support of this we’re committed to hiring and supporting a diverse workforce, and investing in internal structures, opportunities, hiring/promotions processes, and training that create and sustain an inclusive team. We strive to provide an experience at TFD that will be invested, meaningful and memorable as we progress on the journey to reimagine how we feed and care for our pets.
A Few of Our Best Benefits
- Dog-friendly office in Greenwich Village
- Market-competitive compensation and equity packages
- Comprehensive Healthcare, Dental, and Vision
- Company sponsored mental health benefit and coaching through Modern Health
- 12 week paid parental leave
- Competitive 401k plan with company match
- Flexible PTO
- Discounted fresh food for your pup
- Your pet interrupting video calls (and in-person meetings) is now a feature, not a bug
We commit to building a competitive compensation package and company environment for all individuals to thrive. We believe in competitive base compensation rooted in location specific market data and performance along with equity ownership in the company that allows every team member to build their personal wealth as the company grows, just as much as we believe in fostering a culture that supports our team members personally, professionally, and holistically. For this role the anticipated hiring base compensation range is $110,000 - $135,000 USD Annual and the compensation offered will include a robust market competitive package of base and equity. In addition to your base compensation offer you will also receive equity ownership in the company. More information about the value of this equity will be shared at the time of offer. This range is representative of NYC Market Data if you are applying to this role outside of the NYC area the range may change.
