EBC Group

Senior PR Executive or Assistant PR Manager

PR & CommunicationsConfirmed live in the last 24 hours

Full-timeKuala Lumpur, Federal Territory of Kuala Lumpur, MalaysiaNo salary listedIn-person

About the Job

Requirements

A bachelor's degree in Communications, Public Relations, Journalism, Marketing, or a related field.
At least 4–6 years of experience in public relations, corporate communications, or related roles, preferably with a global focus.
A proven track record of executing public relations campaigns and securing media coverage globally.
Excellent written and verbal communication skills, including the ability to create clear, concise, and compelling public relations materials.
Strong media relations skills, an extensive network of media contacts, and experience pitching stories to journalists and influencers.
Ability to work effectively under pressure, prioritize multiple projects, and meet tight deadlines in a fast-paced environment.
Strategic thinking and problem-solving abilities, a results-driven approach, and focus on measurable public relations objectives.
Flexibility to work across time zones and accommodate international travel as needed.
Proficiency in public relations software and tools such as Cision, Meltwater, or PR Newswire, and the Microsoft Office Suite.

Responsibilities

Develop and implement global public relations strategies to increase brand awareness and positive media coverage.
Cultivate and maintain relationships with international media outlets, journalists, bloggers, and influencers to secure editorial coverage and public relations opportunities.
Create press releases, media pitches, and other public relations materials to communicate key messages and company news to target audiences.
Organize and manage press events, product launches, media briefings, and other public relations activities to generate media interest and coverage.
Monitor media coverage and industry trends, conduct media analysis, and prepare reports to evaluate public relations effectiveness and identify improvement opportunities.
Collaborate with internal marketing, communications, and product development teams to align public relations initiatives with business objectives.
Serve as a company spokesperson and media liaison, responding to media inquiries, interview requests, and crisis communications as needed.
Identify and leverage thought leadership and executive visibility opportunities through speaking engagements, awards, and industry conferences.
Develop and maintain public relations databases, press lists, and contact databases to support campaigns and outreach.
Stay informed about industry developments, competitor activities, and emerging public relations and communications trends to inform strategy and tactics.

Desired Qualifications

Experience in the fintech or financial services industry is preferred.
Experience in crisis communications and reputation management is a plus.

Senior PR Executive or Assistant PR Manager

EBC Group · Kuala Lumpur, Malaysia · Full-time · Posted 2024-04-26

Workplace: on_site

Description

EBC Financial Group – a global financial services provider headquartered in the dynamic city of London, we specialize in global financial investment, asset management and financial consulting. Our team consists of seasoned professionals and young talents who bring diverse perspectives and exceptional skills to the table. Since our establishment in 2020, our company has experienced rapid growth. We currently operate in major financial hubs worldwide, including Cyprus, Sydney, Singapore, Kuala Lumpur, Hong Kong, Tokyo, Bangkok and more. At EBC, integrity, respect, and youth are our core values. The right candidate will have the opportunity to work with experienced professionals and be part of a dynamic and innovative team. Join us on our mission to create value for our clients and become a trusted partner in the global financial market.

Job Summary:

We are looking for an experienced Senior PR Executive or Assistant PR Manager with a global focus to join our dynamic team. The successful candidate will be responsible for developing and executing strategic public relations initiatives to enhance the company's brand reputation and visibility on a global scale. This role requires strong communication skills, media relations expertise, and a proactive approach to building and maintaining positive relationships with key stakeholders, including media outlets, influencers, and industry partners.

Key Responsibilities:

Develop and implement comprehensive global PR strategies to increase brand awareness and positive media coverage.
Cultivate and maintain relationships with international media outlets, journalists, bloggers, and influencers to secure editorial coverage and PR opportunities.
Create compelling press releases, media pitches, and other PR materials to effectively communicate key messages and company news to target audiences.
Organize and manage press events, product launches, media briefings, and other PR activities to generate media interest and coverage.
Monitor media coverage and industry trends, conduct media analysis, and prepare reports to evaluate PR effectiveness and identify opportunities for improvement.
Collaborate with internal teams, including marketing, communications, and product development, to ensure alignment of PR initiatives with overall business objectives.
Serve as a spokesperson and media liaison for the company, responding to media inquiries, interview requests, and crisis communications as needed.
Identify and leverage opportunities for thought leadership and executive visibility through speaking engagements, awards, and industry conferences.
Develop and maintain PR databases, press lists, and contact databases to support PR campaigns and outreach efforts.
Stay informed about industry developments, competitor activities, and emerging trends in PR and communications to inform PR strategy and tactics.

Requirements

Bachelor's degree in Communications, Public Relations, Journalism, Marketing, or related field.
Minimum of 4-6 years of experience in public relations, corporate communications, or related roles, preferably with a global focus.
Preferably from Fintech/ Financial Services industry.
Proven track record of successfully executing PR campaigns and securing media coverage on a global scale.
Excellent written and verbal communication skills, with the ability to craft clear, concise, and compelling PR materials.
Strong media relations skills, with an extensive network of media contacts and experience pitching stories to journalists and influencers.
Ability to work effectively under pressure, prioritize multiple projects, and meet tight deadlines in a fast-paced environment.
Strategic thinking and problem-solving abilities, with a results-driven mindset and a focus on achieving measurable PR objectives.
Flexibility to work across different time zones and accommodate international travel as needed.
Proficiency in PR software and tools, such as Cision, Meltwater, or PR Newswire, as well as Microsoft Office Suite.
Experience in crisis communications and reputation management is a plus.

Apply

Apply at EBC Group

About the Company

EBC Group

Company size: Not listed
Company stage: Not listed
Total funding: Not listed
Headquarters: Not listed
Founded: Not listed

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