Full-Time

Executive Vice President

Health

Posted on 11/15/2024

Highwire

Highwire

51-200 employees

Public relations for disruptive technology companies

Consulting
Consumer Software

Senior, Expert

Remote in USA

Category
General Marketing
PR & Communications
Growth & Marketing
Required Skills
Communications
Social Media
Marketing
Requirements
  • Bachelor’s degree in journalism, communications, marketing, science or related field
  • Minimum 13 years experience in communications either in-house or with an agency with at least five years in a senior leadership capacity.
  • Extensive experience leading strategic communication strategies within the healthcare, medtech, pharma, digital health and life sciences fields.
  • Demonstrated experience leading and developing strategic growth plans through business development, full cycle new biz pitch leadership, and overarching growth strategy across target health markets.
  • Experience with social media influencer engagement, content campaigns, and media coverage amplification
  • Demonstrated experience and leadership in managing comprehensive, insights-driven communications campaigns across channels that advance an organization’s mission and goals
  • Innovative thinker, with a track record for translating strategic thinking into action plans and output
  • Experience in building, managing, mentoring, and coaching a team of communications specialists
  • Excellent judgment and creative problem-solving skills
  • Ability to make decisions in a changing environment and anticipate future needs
  • Experience setting up measurement programs and measuring the ongoing ROI of communications activities
Responsibilities
  • Lead the health practice and team with purposeful direction to achieve strategic growth and distinction in the market.
  • Serve as a strategic partner to clients and direct programs that help them meet their business goals
  • Build and nurture client relationships and grow business by providing leadership, direction and strategic guidance to colleagues, day-to-day teams, and senior-level clients
  • Oversee practice group revenue by managing the ebb and flow of accounts and budgets to meet growth goals for the practice.
  • Generate organic revenue within existing clients by taking a broad view of the entire marketing and communications mix and offering strategic recommendations to expand the scope of work or bring new services to clients.
  • Identify and lead new business pitches to bring in new clients to meet growth goals.
  • Stay ahead of the shifts in the healthcare environment and guide teams and clients.
  • Work with integrated teams to provide clients with seamless multi-channel solutions utilizing traditional PR, digital, and social media to deliver maximum performance and results.
  • Promote a high-performance and continuous improvement culture that values learning and a commitment to quality.
  • Manage, mentor, and develop staff using a supportive and collaborative approach consistently.
  • Monitor staff performance and development goals, assign accountabilities, set objectives, establish priorities, and conduct annual performance reviews.
  • Represent Highwire and key clients at high-level industry events, seminars, and conferences as required to maintain professional development and to build networking and new business contacts.

Highwire provides specialized public relations services to disruptive companies, particularly in the technology sector. The agency utilizes its background in journalism and its strategic location in Silicon Valley to help clients effectively communicate their innovative products and services. Highwire's services include media relations, content creation, crisis communication, and strategic consulting, all tailored to meet the unique needs of each client. This customization allows Highwire to adapt its communication strategies to the fast-paced and competitive media environment, ensuring that clients' messages reach the right audiences at the right time. Unlike many competitors, Highwire focuses specifically on companies that are introducing groundbreaking technologies or business models, positioning itself as a leader in tech communications. The goal of Highwire is to create meaningful business results for its clients through effective communication strategies.

Company Stage

Growth Equity (Venture Capital)

Total Funding

$1.2M

Headquarters

San Francisco, California

Founded

2008

Growth & Insights
Headcount

6 month growth

-2%

1 year growth

-2%

2 year growth

-2%
Simplify Jobs

Simplify's Take

What believers are saying

  • Highwire's strategic acquisitions and partnerships, such as with Candor Content, position it for accelerated growth and expanded service offerings.
  • The company's ability to command premium pricing due to its reputation for excellence in the tech industry suggests strong financial health and stability.
  • Highwire's specialized focus on disruptive companies in the tech sector offers employees the opportunity to work on cutting-edge projects with high-impact potential.

What critics are saying

  • The highly competitive and fast-paced nature of the tech communications market requires Highwire to continuously innovate to maintain its edge.
  • Integration challenges from recent acquisitions like Candor Content and Wonderscript could pose operational risks and affect service quality.

What makes Highwire unique

  • Highwire leverages its deep roots in journalism and strategic Silicon Valley location to offer tailored PR services, setting it apart from more generalized agencies.
  • The company's focus on disruptive tech companies allows it to specialize in navigating complex media environments, unlike competitors who may not have such a niche focus.
  • Highwire's recent acquisitions of Candor Content and Wonderscript enhance its digital marketing and content creation capabilities, providing a more comprehensive service offering than many traditional PR firms.

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