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Publicis Groupe

Runs advertising and digital transformation services

Senior Copy & Content Writer

Copywriting & Creative WritingConfirmed live in the last 24 hours
Full-timeSan Francisco, CA, USA$80k - $125.9k /yrHybrid

About the Job

Requirements

  • At least 5 years of digitally focused copy and content writing experience.
  • Broad experience with both creative shortform, advertising-style copywriting and longer narrative or journalistic storytelling.
  • Understanding of user experience principles and how they inform copy.
  • Ability to adapt tone and style across diverse brands and formats.
  • Knowledge of digital marketing trends and the broader interactive space.
  • Proficiency in Microsoft Office and design collaboration tools such as Sketch, Figma, and the Adobe Suite.
  • Submit a digitally focused portfolio with the application, including B2B and B2C writing for digital video, social media, websites, email, landing pages, banners, direct marketing, and similar channels.

Responsibilities

  • Develop clear, creative, and engaging longform and shortform copy for campaigns across digital media.
  • Collaborate with creative leads and cross-functional teams to execute ideas for web-based, social, paid media, video, and email content.
  • Write in-depth creative and narrative content for landing pages, microsites, and digital experiences that extend messaging across the digital marketing ecosystem.
  • Generate original concepts and deliver polished, client-ready content.
  • Work alongside content strategists to interpret business goals and technical requirements into clear, actionable, and user-friendly copy.
  • Partner with experience designers to craft intuitive user flows and page layouts while advocating for the best user experience.
  • Ensure tone, style, and messaging are consistent across touchpoints and aligned with the client’s brand voice.
  • Proofread wireframes, copy decks, and visual comps for grammar, spelling, and consistency.
  • Integrate consumer insights into concepts and execution through collaboration with Strategic Planning.

Desired Qualifications

  • Prior experience in an advertising agency environment is preferred.
  • Prior experience supporting technology, consumer electronics, finance, or healthcare clients is preferred.

About the Company

Publicis Groupe

Runs advertising and digital transformation services

Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1926

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