Project Manager @ VF | Simplify Jobs

At VF, we strive to foster a culture of belonging based on respect, connection, openness, and authenticity. So, before we get to the job details, take a minute to learn a little more about us – our values and our culture - visit VF Careers or www.vfc.com.

What will you do?

A day in the life of a Project Manager, Transformation at VF looks a little like this.

Project Manager, Transformation – provides hands-on support to the Senior Director of Transformation, VP of Transformation, and leadership in GTM and Commercial Functions. Specific responsibilities include oversight and cross-functional implementation of transformation workstreams, support on required tool and process development, and change management with a special focus on AI and Gen AI in marketing, creative, product and content creation and related builds and analytics. In doing so, this role will work closely with the respective functions (marketing, creative, ecom / DTC, design, product development, etc.) across brands as well as with the VF Innovation team.

Let’s break down that day-in-the-life a bit more.

Workstream Execution with focus on AI & GenAI Acceleration – e.g., digital, creative, and marketing asset creation, product creation, etc.
- Work closely together with the Innovation team to drive implementation and value delivery of AI / Gen AI use cases where technology is mature enough to be scaled across the enterprise
- Design processes, accountabilities, systems integration, and address roadblocks to ensure tech adoption, and drive change management; support rollout of new tools and systems on ad-hoc basis by trouble shooting, identifying gaps in usability/functionality, etc.
- Collaborate with outside agencies on rapid proof of concepts to test emerging technologies and define business requirements for scalability
- Address risks and challenges together with the Innovation team, business teams, and legal teams to ensure responsible and ethical use of AI / Gen AI
- Determine business value and use cases for emerging technologies across brands and regions to drive further acceleration and move applications from experimentation to scalability
- Track progress across brands and regions, and support the preparation of materials to present progress and updates to the global leadership team, brand and regional leaders
- Co-lead AI forums for cross-brand exchange and use case showcase; provide inputs for RFPs related to AI
- Liaise with the business and AI champions within brands to collect emerging business needs and connect these with tech progress to ensure right prioritization of initiatives
- Create training materials and support VF Academies to enable change management

Workstream Coordination
- Identify risks and interdependencies of AI / Gen AI workstreams with other Transformation priorities, e.g., Go-to-Market toolkit and assess intervention strategies with Senior Director
- Oversee tracking and execution of transition workstreams, ensuring smooth handover to business-as-usual (e.g., Stores, Brand, Marketing)
- Collaborate with VF Finance and workstream leads to ensure value realization is on track
- Coordinate risk assessments and escalate execution challenges as needed

What do you need to succeed?

We all have unique skills that we bring to work and celebrate every day. For this role, there are foundation skills you’ll need to succeed and excel. Additionally, while formal education in a related field is great to have, we are most interested in your 5 years of experience and professional achievements or 1+ years of experience with an MBA.

The foundation skills you will need in this position are:

Degree in related field preferred; Master’s degree preferred
Strategic and innovative thinker with the ability to see big picture and support transformation / AI initiatives effectively throughout the organization.
Ability to project manage multiple cross-brand initiatives and highly organized to ensure continued progress.
Influencer – the ability to inspire and persuade others without relying on formal authority.
Ability to integrate and analyze data from internal and external sources to make decisions; quick and enthusiastic learner with ability to quickly adopt new tools.
Executive presence and excellent verbal and written communication skills to not only communicate with, but influence leaders across the organization
Highly motivated, self-starter who enjoys working in cross-functional teams across multiple regions—keen interest in AI / Gen AI and marketing / creative

Experience in consumer-centric, fast-moving companies; or in consumer tech / AI / Gen AI related fields.
Experience driving strategic and operational activities for a transformation office or PMO team within a global organization
Preferred: Experience driving digital programs, ideally in the apparel/footwear/fashion industry
Preferred: experience in marketing, creative, AI / Gen AI

Now WE have a question for YOU.

Are you in?

Hiring Range:

$114,400.00 USD - $143,000.00 USD annually

Incentive Potential: This position is eligible for additional compensation awards that may include an annual incentive plan, sales incentive, or commission potential. Specific details of the additional compensation eligibility for this position will be provided during the recruiting and interview process.

Benefits at VF Corporation: You can review a general overview of each benefit program offered, including this year's medical plan rates on www.MyVFbenefits.com and by clicking Looking to Join VF? Detailed information on your benefits will be provided during the hiring process.

Please note, our hiring ranges are determined and built from market pay data. In determining the specific compensation for this position, we comply with all local, state, and federal laws.

At VF, we value a diverse, inclusive workforce and we provide equal employment opportunity for all applicants and employees. All qualified applicants for employment will be considered without regard to an individual’s race, color, sex, gender identity, gender expression, religion, age, national origin or ancestry, citizenship, physical or mental disability, medical condition, family care status, marital status, domestic partner status, sexual orientation, genetic information, military or veteran status, or any other basis protected by federal, state or local laws. If you require accommodations during the application process, please contact us at [email protected]. VF will provide reasonable accommodations for qualified individuals to the extent required by applicable law.

Pursuant to all applicable local Fair Chance Ordinance requirements, including but not limited to the San Francisco Fair Chance Ordinance, VF will consider for employment qualified applicants with arrest and conviction records.

About the company

VF Corporation coordinates a global portfolio of apparel, footwear, and accessories brands with a focus on outdoor, active, and workwear. The company’s products span clothing, footwear, and accessories under recognizable names like The North Face, Vans, Timberland, and Dickies. It operates through multiple channels, selling wholesale to mass merchants, specialty stores, and department stores, while also running direct-to-consumer options via VF-owned stores, concessions, and e-commerce. VF differentiates itself by combining a large, diversified brand roster with an omnichannel strategy and an internal venture arm (VF Venture Foundry) that tests new platforms, services, and experiences. Its goal is to grow its brands and revenue by expanding its direct-to-consumer presence, optimizing its multi-channel distribution, and evolving the business to respond to market changes.

Company Size

10,001+

Company Stage

IPO

Headquarters

Denver, Colorado

Founded

1899

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Simplify's Take

What believers are saying

Q1 fiscal 2027 revenue rose 5% to $1.67 billion, beating guidance July 29.
The North Face grew 6% and Timberland 4%, despite Vans weakness.
Net debt fell $1.1 billion year over year, and gross margin reached 54.9%.

What critics are saying

Vans revenue fell 9% globally in Q1 2027, with wholesale still broken.
VF faces a Colorado securities class action filed September 2025, now contested.
If Vans stalls again, VF loses its biggest turnaround engine and investor patience.

What makes VF unique

The North Face and Timberland anchor VF’s premium outdoor recovery and DTC strength.
Dickies sale closed November 12, 2025, sharpening VF around core brands.
Abhishek Dalmia became CFO on August 1, 2026, pairing finance with operations.

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Benefits

Health Insurance
Dental Insurance
Vision Insurance
401(k) Retirement Plan
401(k) Company Match

Growth & Insights and Company News

6 month growth

1 year growth

2 year growth

Associated Press

Oct 28th, 2026

VF beats Q2 guidance with $364M adjusted operating income, reaffirms full-year outlook

VF Corporation beat its own guidance in the second quarter ended September 26, 2026, and reaffirmed its full-year outlook. Adjusted operating income, excluding Dickies, reached $364M, well above the roughly $315M it had forecast. Revenue fell 4% year on year, but rose 1% excluding Dickies. Gross margin climbed 320 basis points to 55.4%, and net debt dropped $1.1B, or 20%. The North Face and Timberland each grew 4%, while Altra rose more than 40%. Vans revenue fell 9.8%, though its global direct-to-consumer sales grew for the first time in almost five years. The board declared a quarterly dividend of $0.09 per share, payable December 17, 2026.

Ecotextile News

Sep 18th, 2026

Apparel firms urged to link sustainability to value.

Apparel firms urged to link sustainability to value. VF Corporation executive says sustainability leaders must make a clearer commercial case for action as apparel businesses confront inflation, trade disruption and pressure on valuations ATHENS - Sustainability teams at global apparel companies need to present their work in the language of business value if they are to secure investment amid persistent inflation, tariffs and weaker consumer spending, according to Sean Cady, vice president of global sustainability, responsibility, trade and government affairs at VF Corporation. The executive from VF, which owns brands such as The North Face, Vans, Timberland and Eastpak, was speaking at the Cascale Annual Meeting here in Athens, and noted how brands, retailers and manufacturers were facing rising input, transport and energy costs while consumers had less disposable income. Join its community. Explore all its independent journalism from as little as 30p per day. Less than an espresso - but more stimulating. * September 17, 2026 * September 16, 2026 * September 15, 2026 * September 14, 2026 * September 11, 2026 * September 10, 2026

Yahoo Finance

Aug 20th, 2026

VF Corporation director buys 20,000 shares for $295K, raising stake to 0.09%

VF Corporation director Richard Carucci purchased 20,000 shares of the apparel company for approximately $295,000, according to an SEC Form 4 filing. The transaction, executed at a weighted average price of $14.73 per share, increased Carucci's direct holdings to around 356,000 shares. This represents a 0.0906% ownership stake in the Denver-based company, which has a market capitalisation of $5.8 billion. The purchase occurred prior to 14 August 2026, when shares closed at $14.87. VF Corporation reported trailing twelve-month revenue of $9.5 billion and net income of $274.2 million for the period ending 14 August 2026. The company operates through three primary business segments: Outdoor, Active, and Work, serving markets across the Americas, Europe, and Asia-Pacific regions.

Sapio Asia

Aug 14th, 2026

This week's leadership moves: Ford Motor Company, UPS, and Travelers.

This week's leadership moves: Ford Motor Company, UPS, and Travelers. * 15 August 2026 * colind88 * News Feed Each week, CDO Magazine curates a high-level overview of executive appointments and leadership transitions shaping the global data, AI, and analytics ecosystem. This roundup offers a quick-read snapshot of how leadership talent is transitioning across organizations as they evolve data and AI strategies to support digital transformation, data management, enterprise innovation, security, and AI-driven decision-making. This briefing tracks leadership movements involving Chief Data Officers, Chief Artificial Intelligence Officers, Chief Data and Analytics Officers, Chief Information Officers, Chief Information Security Officers, and senior executives responsible for data, analytics, security, and digital strategy across industries. For the week of August 10, highlighted in this edition, Sapio feature key leadership updates at Ford Motor Company, UPS, and Travelers, alongside several other notable appointments recently spotlighted on CDO Magazine. This week's featured moves: MANTECH: Dr. Kristen Summers, Chief Data and AI Officer. MANTECH has elevated Dr. Kristen Summers to Vice President and Chief Data and AI Officer. Dr. Summers, who previously served as VP and Technical Fellow of Data and AI, brings extensive experience from leadership roles at Microsoft Federal and IBM. In her new role, she will steer MANTECH's strategic data and AI direction, continuing to deliver advanced technology capabilities to government and commercial clients. Ford Motor Company: Mano Mannoochahr, Chief AI and Data Officer. Ford Motor Company has appointed Mano Mannoochahr as Chief AI and Data Officer. Mannoochahr transitions to Ford from Verizon, where he served as Chief Data, Analytics & AI Officer and led an organization of over 3,000 employees. Bringing previous executive leadership experience from Travelers, GE, and John Deere, he will partner across Ford Blue, Ford Model e, Ford Pro, and Ford Credit to advance the automaker's global AI and data capabilities. UPS: Vikas Sah, Vice President of AI and Machine Learning. UPS has appointed Vikas Sah as Vice President of AI and Machine Learning. Sah joins the global logistics leader from VF Corporation, where he served as Senior Director of Agentic AI & Consumer Engineering across brands such as Vans and The North Face. At UPS, he will focus on implementing practical AI, machine learning, and agentic workflows to support operational efficiency, decision-making, and customer experiences. Ralph Lauren: John Opala, PhD, Chief Information Security Officer. Ralph Lauren has named John Opala, PhD, as Chief Information Security Officer. Dr. Opala brings deep cybersecurity leadership experience, having previously served as Global CISO at HanesBrands and Vice President of IT & Global CISO at McCormick & Company. In his new role, he will lead enterprise cybersecurity initiatives to support innovation, resilience, and organizational trust. Travelers: Keith Anderson, Chief Information Security Officer. Travelers has appointed Keith Anderson as Chief Information Security Officer. Anderson joins Travelers from JetBlue, where he served as Vice President of Technology Infrastructure and CISO. His background also includes executive security leadership roles at WarnerMedia and AT&T, positioning him to lead Travelers' enterprise cybersecurity, risk management, and security architecture programs.

MarketBeat

Jul 30th, 2026

Truist Financial has lowered expectations for V.F. (NYSE:VFC) stock price.

Truist Financial has lowered expectations for V.F. (NYSE:VFC) stock price. July 30, 2026 Key points. * Truist Financial cut V.F.'s price target from $15 to $14 and maintained a "hold" rating, implying about 7% downside from the stock's $15.05 price. The broader analyst consensus is also "hold," with an average target of $17.75. * V.F. reported a quarterly loss of $0.27 per share, missing the $0.22 loss estimate, while revenue declined 5.2% year over year to $1.67 billion despite exceeding forecasts. * Analyst opinions remain mixed: some firms retained or initiated "buy" ratings, but recent target reductions from Truist, Wells Fargo and Telsey reflect limited confidence in a rapid turnaround. * MarketBeat previews top five stocks to own in August. V.F. (NYSE:VFC - Get Free Report) had its price objective dropped by research analysts at Truist Financial from $15.00 to $14.00 in a research report issued on Thursday,Benzinga reports. The firm presently has a "hold" rating on the textile maker's stock. Truist Financial's price target indicates a potential downside of 7.01% from the stock's current price. VFC has been the topic of several other research reports. Weiss Ratings cut shares of V.F. from a "hold (c-)" rating to a "sell (d+)" rating in a research note on Thursday, June 4th. Wall Street Zen lowered V.F. from a "buy" rating to a "hold" rating in a research report on Sunday, July 12th. Williams Trading set a $19.00 target price on shares of V.F. in a report on Sunday, May 17th. BTIG Research restated a "buy" rating on shares of V.F. in a report on Friday, July 24th. Finally, Seaport Research Partners upgraded shares of V.F. from a "neutral" rating to a "buy" rating and set a $24.00 price objective on the stock in a research report on Tuesday, April 14th. Two analysts have rated the stock with a Strong Buy rating, four have given a Buy rating, twelve have given a Hold rating and three have issued a Sell rating to the company. According to MarketBeat.com, the stock currently has an average rating of "Hold" and a consensus target price of $17.75. V.F. Price performance. V.F. stock traded down $0.03 during trading hours on Thursday, hitting $15.05. 6,224,845 shares of the company traded hands, compared to its average volume of 7,230,438. V.F. has a 1-year low of $11.10 and a 1-year high of $22.27. The firm has a market cap of $5.91 billion, a P/E ratio of 23.43, a P/E/G ratio of 1.27 and a beta of 1.56. The firm's 50-day simple moving average is $16.89 and its two-hundred day simple moving average is $18.08. The company has a quick ratio of 1.21, a current ratio of 1.84 and a debt-to-equity ratio of 1.90. Discover more Stock Market Holidays Stock Ratings Screener V.F. (NYSE:VFC - Get Free Report) last posted its quarterly earnings data on Wednesday, July 29th. The textile maker reported ($0.27) EPS for the quarter, missing analysts' consensus estimates of ($0.22) by ($0.05). The company had revenue of $1.67 billion for the quarter, compared to analyst estimates of $1.64 billion. V.F. had a net margin of 2.65% and a return on equity of 21.05%. V.F.'s revenue was down 5.2% compared to the same quarter last year. During the same quarter in the prior year, the business earned ($0.24) EPS. As a group, analysts forecast that V.F. will post 1.09 earnings per share for the current fiscal year. Insider buying and selling. In other V.F. news, Director Richard Carucci acquired 30,000 shares of the stock in a transaction dated Tuesday, June 9th. The shares were bought at an average cost of $17.17 per share, for a total transaction of $515,100.00. Following the completion of the acquisition, the director directly owned 336,043 shares of the company's stock, valued at approximately $5,769,858.31. This trade represents a 9.80% increase in their ownership of the stock. The transaction was disclosed in a filing with the Securities & Exchange Commission, which can be accessed through the SEC website. Company insiders own 1.54% of the company's stock. Hedge funds weigh in on V.F. Hedge funds have recently added to or reduced their stakes in the stock. Russell Investments Group Ltd. increased its position in V.F. by 14.0% during the 4th quarter. Russell Investments Group Ltd. now owns 659,773 shares of the textile maker's stock worth $11,930,000 after purchasing an additional 81,006 shares in the last quarter. Fiduciary Alliance LLC grew its stake in shares of V.F. by 10.3% in the 4th quarter. Fiduciary Alliance LLC now owns 647,496 shares of the textile maker's stock valued at $11,707,000 after buying an additional 60,619 shares during the period. New York State Common Retirement Fund lifted its stake in shares of V.F. by 0.8% in the fourth quarter. New York State Common Retirement Fund now owns 540,861 shares of the textile maker's stock valued at $9,779,000 after buying an additional 4,249 shares in the last quarter. Hillsdale Investment Management Inc. bought a new stake in V.F. during the first quarter worth $3,209,000. Finally, Handelsbanken Fonder AB boosted its holdings in V.F. by 3.7% during the second quarter. Handelsbanken Fonder AB now owns 116,200 shares of the textile maker's stock worth $1,938,000 after purchasing an additional 4,200 shares during the last quarter. Institutional investors own 86.84% of the company's stock. V.F. News roundup. Here are the key news stories impacting V.F. this week: * Positive Sentiment: V.F. raised its fiscal 2027 revenue outlook to growth of 2% or better while maintaining an approximately 8% operating-margin target. Management also highlighted improving margins, lower net debt and progress at The North Face, Timberland and Vans' direct-to-consumer business. V.F. outlook article * Positive Sentiment: Quarterly revenue of $1.67 billion exceeded analysts' $1.64 billion estimate, and the company declared a quarterly dividend of $0.09 per share, equivalent to an approximately 2.4% annualized yield. * Positive Sentiment: Needham retained a "buy" rating despite reducing its price target from $25 to $21, implying substantial potential upside based on the referenced share price. Needham price-target report * Neutral Sentiment: V.F. named Abhishek Dalmia as its incoming chief financial officer. The leadership transition may support the turnaround, but it also adds uncertainty while the company works to stabilize its brands. V.F. CFO announcement * Neutral Sentiment: Unusually heavy put-option activity suggests elevated near-term hedging or bearish speculation, although options flow does not establish the company's fundamental outlook. V.F. options activity * Negative Sentiment: V.F. reported an adjusted loss of $0.27 per share, missing the $0.22 loss estimate and worsening from a $0.24 loss a year earlier. Revenue fell 5.2% year over year, with Vans wholesale weighing on sales. The CEO acknowledged the quarter was challenging. V.F. earnings report * Negative Sentiment: Wells Fargo cut its price target from $18 to $16 and assigned an "equal weight" rating, while Telsey lowered its target from $20 to $17 with a "market perform" rating. These revisions signal limited conviction in a rapid recovery. Analyst target revisions V.F. Company profile. VF Corporation, commonly branded as VF, is a global apparel and footwear company that develops, markets and distributes a diverse portfolio of consumer brands. Its offerings span outdoor and action sports apparel, footwear and accessories under marquee names such as The North Face, Vans, Timberland, Dickies, JanSport and Smartwool. Through a "house of brands" strategy, VF leverages the unique heritage and design expertise of each label to serve distinct lifestyle and performance segments. Founded in 1899 in Pennsylvania as the Reading Glove and Mitten Manufacturing Company, VF evolved through a series of acquisitions and strategic expansions to become a leading player in the global apparel industry. This instant news alert was generated by narrative science technology and financial data from MarketBeat in order to provide readers with the fastest reporting and unbiased coverage. Please send any questions or comments about this story to [email protected]. Before you consider V.F., you'll want to hear this. MarketBeat keeps track of Wall Street's top-rated and best performing research analysts and the stocks they recommend to their clients on a daily basis. MarketBeat has identified the five stocks that top analysts are quietly whispering to their clients to buy now before the broader market catches on... and V.F. wasn't on the list. While V.F. currently has a Hold rating among analysts, top-rated analysts believe these five stocks are better buys. Tesla, Nvidia, and Google helped shape the last era of market growth, but the next wave could come from a new group of companies. Inside this report, you'll find 7 stocks that could play a major role in the next tech-driven market boom.

VF

Project Manager - Transformation

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