Full-Time

Lead – Marketing Technology and Implementation Manager

Confirmed live in the last 24 hours

Klaviyo

Klaviyo

1,001-5,000 employees

Marketing automation for e-commerce businesses

Data & Analytics
Consumer Software

Compensation Overview

$124k - $186kAnnually

+ Variable Compensation

Senior

Boston, MA, USA

Category
General Marketing
Growth Marketing
Growth & Marketing
Required Skills
SQL
Hubspot
Tableau
Salesforce
JIRA
Marketing
Data Analysis
Requirements
  • Have a Bachelor’s or Master’s degree in Marketing, Business, Information Technology, or a related field from an accredited university or college
  • Have a minimum of 7-10 years of experience in Marketing Operations
  • Proficiency in marketing tools: Klaviyo, Hubspot, Marketo, DemandTools, 6Sense, LeanData, Jira, GSuite, Monday, On24, Qualified
  • Experience in key sales tech stack systems like Salesforce, SQL, Tableau, etc.
  • Passionate about marketing operations; proactively seeks information about industry trends, latest product developments and more
  • Ability to manage multiple projects simultaneously in a fast-paced environment
  • Strong analytical skills with the ability to interpret data and provide actionable insights.
  • Excellent communication skills and ability to work collaboratively across teams.
  • Problem-solving mindset with a proactive approach to addressing challenges.
Responsibilities
  • Evaluate, recommend, and implement marketing technologies, sales tools and automation platforms to improve efficiency and success across GTM.
  • Oversee requirements and technical design for the implementation of new marketing tools that support and enable partner marketing.
  • Analyze and present strategic opportunities for the global marketing organization.
  • Advocate for and maintain expertise in Klaviyo’s tech stack, ensuring alignment with high-growth initiatives.
  • Work with partners, marketing, sales, systems, and IT to understand business needs and translate them into effective technology solutions.
  • Identify bottlenecks and suggest improvements to enhance the efficiency of marketing operations.
  • Provide training and support to marketing teams to drive solution adoption and efficiency.
  • Manage external partners/vendors for various marketing technologies and services, ensuring Scope of Work is delivered within quality, time, and budget objectives.

Klaviyo offers marketing automation and customer data management tools tailored for e-commerce businesses. Their platform enables companies to collect and analyze customer information to create personalized marketing campaigns, including email and SMS outreach. Unlike competitors, Klaviyo focuses specifically on e-commerce and operates on a subscription model that scales with business needs. The company's goal is to help e-commerce businesses build stronger customer relationships and drive growth through data-driven marketing.

Company Stage

IPO

Total Funding

$757.3M

Headquarters

Boston, Massachusetts

Founded

2012

Growth & Insights
Headcount

6 month growth

3%

1 year growth

20%

2 year growth

41%
Simplify Jobs

Simplify's Take

What believers are saying

  • Klaviyo's successful IPO and substantial funding, including $1.478B, provide strong financial backing for future growth and innovation.
  • The launch of Klaviyo AI and its continuous feature expansion position the company as a leader in AI-driven marketing automation.
  • Strategic partnerships, such as with Nosto and LiftEngine, enhance Klaviyo's ecosystem and offer clients comprehensive solutions for personalized marketing.

What critics are saying

  • The competitive landscape in marketing automation is intense, with rivals like ConvertKit and Amazon's Buy With Prime posing significant threats.
  • Rapid expansion and the integration of new features may lead to operational challenges and potential service disruptions.

What makes Klaviyo unique

  • Klaviyo's deep integration with e-commerce platforms like Shopify and its focus on personalized marketing automation set it apart from broader marketing automation tools.
  • The company's robust AI suite, including features like Flows AI and review sentiment analysis, offers advanced capabilities that many competitors lack.
  • Klaviyo's Partner Programs connect businesses with expert agencies, enhancing the platform's usability and customer satisfaction.

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