Full-Time

Data Scientist

Entain

Entain

10,001+ employees

Global sports betting and online gaming

No salary listed

London, UK

Hybrid

Hybrid role; at least 2 days per week in the London office.

Category
Data & Analytics (1)
Required Skills
Python
Regression
Data Science
SQL
Google Analytics
Requirements
  • Bachelor's degree in Economics, Statistics, Mathematics, Data Science, or related field, or equivalent practical experience
  • Demonstrable hands-on experience in data science roles with focus on marketing analytics or econometrics
  • Strong proficiency in Python and SQL for data analysis and modelling
  • Deep understanding of econometric and statistical modelling methodologies
  • Experience with developing marketing mix modelling (MMM) and multi-touch attribution solutions to guide budget allocation decisions
  • Experience with optimization frameworks for marketing performance and budget allocation
  • Hands-on experience working with Google Analytics data and other marketing platforms
  • Experience with marketing mix modelling, incrementality testing, and causal inference methods
  • Familiarity with marketing data sources and platforms (Facebook Ads, programmatic platforms, etc.)
  • Strong knowledge of experimental design and statistical modelling techniques including regression analysis and time series analysis
  • Experience working with large, complex datasets from multiple marketing vendors and sources
  • Understanding of marketing concepts including customer acquisition costs, lifetime value, and return on advertising spend
  • Excellent analytical and problem-solving skills with attention to detail
  • Strong communication skills with ability to present complex findings to non-technical stakeholders
Responsibilities
  • Develop and maintain econometric models to measure marketing effectiveness, attribution, and incrementality across multiple channels and touchpoints
  • Design and execute controlled experiments (A/B tests, geo-experiments) to validate marketing strategies and optimize campaign performance
  • Build predictive models for customer lifetime value, churn prediction, and acquisition cost optimization
  • Analyze complex marketing datasets from multiple vendors and platforms to extract actionable insights
  • Collaborate with central performance marketing teams to translate business questions into analytical frameworks and statistical models
  • Develop AI agents and automated analytical workflows that codify marketing analysis expertise and scale insights generation
  • Work with AIOps engineering teams to productionize analytical models and AI agents into scalable, automated systems
  • Partner with software engineers to integrate GenAI capabilities into marketing analysis workflows and decision-making processes
  • Work with data engineers to ensure marketing data quality and implement scalable data processing pipelines
  • Develop marketing mix modelling and multi-touch attribution solutions to guide budget allocation decisions
  • Create automated reporting and dashboards that provide real-time insights into marketing performance
  • Document methodologies, assumptions, and findings to ensure reproducibility and knowledge sharing across teams
Desired Qualifications
  • Experience with GenAI, LLMs, or AI agent development for analytical applications
  • Understanding of how to codify analytical expertise into automated systems and workflows
  • Agency experience or client-side performance marketing background
  • Experience in the gambling/gaming sector or similar regulated industries
  • Familiarity with marketing automation platforms and customer data platforms
  • Knowledge of Bayesian methods and advanced statistical techniques
  • Experience with data visualization tools (Tableau, PowerBI, or similar)
  • Understanding of privacy regulations and their impact on marketing measurement
  • Experience with cloud platforms and big data technologies
  • Knowledge of marketing technology stack and data integration challenges

Entain is a global sports betting and online gaming company with brands such as bwin, Coral, Ladbrokes, PartyPoker and Sportingbet. It operates online and retail betting and gaming and makes money from sports betting, online casino games, and B2B technology services, powered by its proprietary platform. It differentiates itself through a large multi-brand portfolio, scale in both digital and physical channels, a focus on regulated markets, and its BetMGM joint venture in North America, along with a strong ARC responsible-gaming program. Its goal is to grow its presence in regulated markets worldwide while maintaining responsible gaming practices and using technology to offer a broad, compliant gaming experience.

Company Size

10,001+

Company Stage

IPO

Headquarters

London, United Kingdom

Founded

2004

Simplify Jobs

Simplify's Take

What believers are saying

  • Q1 2026 net gaming revenue rose 3%, driven by 5% online growth.
  • New sportsbook features improved withdrawals, BetBuilder, and live same-game parlays.
  • Estonia, Brazil, Italy, Greece, and Portugal partnerships expand localized content distribution.

What critics are saying

  • BetMGM faces fierce US competition from DraftKings and FanDuel.
  • Italy’s new licence regime pressures Entain’s Southern Europe execution.
  • Turkey bribery litigation and HMRC fallout continue to burden governance and valuation.

What makes Entain unique

  • Operates exclusively in regulated online and retail gambling markets.
  • Owns 35-plus local brands, including bwin, Coral, and Ladbrokes.
  • Uses proprietary technology and BetMGM to reach North American customers.

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Benefits

Flexible Work Hours

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

-1%

2 year growth

0%
Where Women Work
May 13th, 2026
Entain celebrates talented colleagues at awards ceremony.

Entain celebrates talented colleagues at awards ceremony. May 13, 2026 Read time 2 min Working for a company that values and celebrates its people can be a rewarding experience. Prime employer Entain brought together a group of 90 colleagues, including its Executive Team, for the 2026 Entain Awards, the company's annual business-wide recognition event. Celebrating the hard work of employees. The event took place at the Calile Hotel in Brisbane, Australia, to celebrate everyone who had been named as a finalist in the awards across its 10 categories. "It was inspiring to hear why each finalist was shortlisted and was an amazing opportunity to celebrate and recognise all of their hard work that ultimately contributes to the success of our business. Congratulations to every one of our Entain team members who were among the 650-plus nominations, our finalists and to our winners," said Entain, reflecting on the award ceremony. Elevating and celebrating successful women. Some brilliantly talented women employees were celebrated for their talent, dedication, and commitment to Entain. Keri Williams received the All Rounder award; Esther Roberts won the inaugural Win, But Not at All Costs award; and Rachael Jensen took home the dual accolades of Key Driver and Entainer of the Year. Entain welcomes the best people into its squad. As home to gaming and sports betting's biggest brands, millions of people enjoy Entain's products at their fingertips every day. Entain's work culture empowers its people to celebrate who they are, who they love, what they believe in, and how they show up for work. Search the latest job vacancies with this top employer. Stay connected by subscribing to our monthly newsletter and following us on LinkedIn, X, Instagram and Facebook. Disclosure: Where Women Work researches and publishes insightful evidence about how its paid member organizations support women's equality.

Hawk Training
May 7th, 2026
Entain and Hawk Training: A partnership for inclusive growth.

Entain and Hawk Training: A partnership for inclusive growth. Entain partnered with Hawk Training to deliver a leadership experience designed to help women grow, lead and progress with confidence. Grounded in shared values and a strong commitment to inclusion, the programme offers practical development, real-world support and a clear pathway to build leadership capability across the business. Unlocking potential through inclusive leadership. As a fast moving, people-driven business, Entain is committed to creating an environment where everyone can grow and succeed. Women already play a vital role across the organisation, and Entain recognised an opportunity to provide more focused support for those stepping into leadership roles, ensuring they have the tools, confidence and visibility to progress. The ambition was clear: to create a leadership experience that feels relevant, empowering and genuinely useful in day-to-day roles. One that reflects Entain's culture, builds leadership capability and supports women to take the next step in their careers with confidence. Co-creating a meaningful learning experience. Working in close partnership with Hawk Training, Entain co-designed a bespoke Women in Leadership programme shaped by real colleague insight and the skills needed to lead in a dynamic, customer-focused environment. The programme brings together workshops, coaching conversations and digital learning to create a practical, engaging and supportive development journey. Now in its second wave, the programme connects women from across the UK business, creating space to learn from each other, build networks and share experiences. The focus is on confidence, communication, decision making and leading with authenticity, aligned to Entain's values and leadership expectations. As one participant shared: "The programme has helped me understand my strengths and how to use them. It's given me the confidence to step forward and lead in my own way." To maintain momentum beyond the core programme, Entain also introduced "learn at lunch" sessions led by senior female leaders. These short, high-energy sessions make development accessible and help embed learning into everyday work. Real impact for women - and for Entain. The programme is already making a meaningful difference. Completion rates are strong, and participants report increased confidence, clearer career direction and stronger connections across the business. Many have gone on to take on new responsibilities or move into broader roles, supported by the skills and networks built through the programme. More broadly, the initiative is strengthening Entain's leadership pipeline and contributing to a more inclusive culture, one where women feel supported, encouraged and confident to grow. It is a clear example of how targeted, thoughtful development can unlock talent and create lasting impact. By investing in women's leadership, Entain is not only supporting colleagues today, but also helping build a more diverse, confident and future-ready leadership community for tomorrow. Get in touch to discuss your learning and development needs. contact us

Ledbury Reporter
Apr 15th, 2026
Coral to close in Ledbury amid financial pressure.

Coral to close in Ledbury amid financial pressure. 14th April CLOSURE: Coral is due to close on Bye Street (Image: Google Maps) A BETTING shop chain has confirmed that it has plans to close its Ledbury branch. Entain, the parent company of Coral, has said the closure of its shop on Bye Street is pending the outcome of a consultation. The company has said it is facing financial challenges, changes in customer behaviour and competition from unlicensed betting shops. It said it will aim to move staff to other branches. READ MORE: "We regularly review our retail estate to ensure our business remains competitive in a climate of rising cost pressures, long-term changes in customer behaviour and unlicensed rival operators," a spokesperson for Entain said. "Where possible, we will redeploy any colleagues affected by closures." Town man Charlie Badham said the closure of the Ledbury shop would be a "big blow" to the town and described it as "devastating". In October 2025, Entain CEO Stella David warned that tax increases may lead to closures.

Yahoo Finance
Apr 14th, 2026
BetMGM cuts 2026 revenue outlook to $2.9B–$3.1B, maintains EBITDA guidance at lower end

BetMGM reported first-quarter net revenue of $696 million, up 6% year-over-year, and adjusted EBITDA of $25 million, though results fell slightly below expectations due to unfavourable sports outcomes and increased competition. The company has lowered its 2026 revenue guidance to between $2.9 billion and $3.1 billion, whilst maintaining adjusted EBITDA guidance of $300 million to $350 million at the lower end. BetMGM reiterated its target of $500 million adjusted EBITDA for 2027. iGaming revenue grew 9% to $481 million, driven by improved player management and bonus optimisation. The company is focusing capital allocation on multi-product states and premium players, whilst launching exclusive content partnerships including Games Global's Gold Blitz franchise.

GamblingNews.com
Apr 6th, 2026
BetMGM owner Entain aims to capture 50% of upcoming New Zealand iGaming.

BetMGM owner Entain aims to capture 50% of upcoming New Zealand iGaming. Entain revealed its intention to expand into New Zealand's online casino sector, with plans to bid for three licences once the government opens the application process later in 2026 Following the growth of BetMGM, Stella David, the CEO of Entain, which co-owns the gaming company, has openly stated that Entain aims to secure as much as 50% of New Zealand's upcoming iGaming market. Entain bets big on New Zealand's upcoming iGaming scene. According to David, Entain is the only online operator capable of cross-selling between sports betting and iGaming, thanks to its New Zealand betting arm TAB, a state-backed, exclusive sports and racing betting system. As TAB is the country's sole legal provider of both retail and online sports betting, a move by Entain into online casino could give David's company access to a significant existing customer base. Interestingly, David's proclamation comes just a few months after Entain announced large job cuts for its New Zealand branch as it aimed to diminish operating costs. Despite that, the company is still determined to reach its newly-stated goal. Entain continues to build momentum through its online gambling division as Net Gaming Revenue (NGR) is projected to increase by 5-7% on a constant currency basis. David noted during the latest earnings call that total group NGR climbed by 8% to $6.6 billion in 2025. Entain is already making progress to its goal. Currently, online gambling is not allowed in New Zealand, and the country also has just six brick-and-mortar casinos. However, in June 2025, New Zealand began moving to legalize iGaming with a new law, paving the way for online casinos to operate in the country. The plan allows for up to 15 licensed platforms, with Entain targeting three of those available licenses. Earlier this year, Entain revealed its intention to expand into New Zealand's upcoming online casino sector, with plans to bid for three licenses once the government opens the application process later in 2026. Securing these licenses would allow the company to grow its customer base and enhance its product offering, further reinforcing its position in the market. Andrew Vouris, CEO of Entain Australia and New Zealand, noted that Entain's existing footprint and experience in New Zealand already provide a strong foundation for success. According to him, the company would be the only operator in the market that's able to offer sports, racing, and potentially casinos. Currently, Entain is the exclusive license holder for online sports and racing betting in the country, where it has recorded a 28% year-on-year increase in performance. According to a recent earnings call for its 2025 profits as a whole, Entain has revealed stable growth throughout its various offerings.