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Regal Rexnord

Automatic transfer switches for backup power

Marketing Specialist

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-timeToa Payoh N, SingaporeNo salary listed

About the Job

Requirements

  • A bachelor's degree in Marketing or a related field, or a minimum of 2–3 years of proven experience in marketing communications.
  • Proficiency in English and Mandarin.
  • Familiarity with marketing tools, including tradeshows, websites, email marketing tools, and social media management tools.
  • Proficiency in using analytics tools to track and report on marketing communication performance.
  • Strong project management and organizational skills, with the ability to handle multiple priorities and deadlines.
  • Ability to work independently as well as collaboratively in a team environment.

Responsibilities

  • Collaborate with cross-functional teams to plan, execute, and monitor marketing campaigns.
  • Coordinate the delivery of marketing materials and assets, ensuring timely and accurate execution to achieve campaign objectives.
  • Plan, coordinate, and execute marketing activities for offline events, such as tradeshows, customer events, and conferences.
  • Develop engaging content for various marketing materials, ensuring it aligns with the brand voice and effectively communicates key messages.
  • Manage communication channels, including the company website, social media platforms, email marketing, and other relevant channels; regularly update content, monitor engagement, and respond to inquiries to maintain a consistent and active online presence.
  • Assist in developing and implementing demand generation initiatives, including funnel build-up and tracking, marketing-qualified lead/sales-qualified lead conversion, and lead-nurturing plans.
  • Maintain relationships with media contacts to generate positive coverage and increase brand visibility.
  • Monitor and analyze the performance of communication initiatives, campaigns, and content engagement metrics.
  • Prepare regular reports summarizing key findings, insights, and recommendations for optimization.
  • Collaborate with internal teams, including marketing, sales, and product management, to align messaging and coordinate execution of marketing communication strategies.

About the Company

Regal Rexnord

Automatic transfer switches for backup power

Regal Rexnord’s Thomson Power Systems designs and manufactures critical electrical gear that sits between a building’s main power and its backup source. Its core products are automatic transfer switches (ATS) and switchgear, which monitor for power interruptions and seamlessly switch to a backup generator to keep important facilities—like hospitals and data centers—online. The system works with microprocessor-based controls to monitor power conditions and execute transfers quickly and safely, ensuring minimal downtime during outages. The company differentiates itself through a long, focused history in power-control engineering, a niche specialization in backup power for critical infrastructure, and its integration into the Regal Rexnord portfolio, which provides broader industrial component resources and support. The goal is to give reliable, automatic backup power so essential operations stay powered when the main grid falters.

Company size
51-200
Company stage
Not listed
Total funding
Not listed
Headquarters
City of Langley, Canada
Founded
1973

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