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Full-Time

Content Specialist

UK & Ireland

Posted on 6/25/2024

Airalo

Airalo

51-200 employees

Provides global eSIM connectivity solutions

Consumer Software

Mid, Senior

Remote in UK

Category
Content Strategy
Content & Writing
Copywriting
Required Skills
Market Research
Communications
SEO
Marketing
Data Analysis
Requirements
  • 3+ years of experience in Content, SEO, PR and ASO, preferably in a startup/scaleup international context
  • Excellent knowledge of the UK and Irish market
  • Strong understanding of SEO and keyword research
  • Experience with ASO: knowledge of app store algorithms, optimization methods and effective strategies for growing app installs including campaign measurement and attribution
  • A balanced mix of creativity (content creation) and analytical skills (reporting results) with the ability to spot patterns and trends using the latest app analytics tools
  • Experience in creating multimedia content, including blog, press releases, social and video production
  • Experience with analytics tools and/or other market research tools, e.g. SEMrush, Ahrefs
  • Fluency in English, with impeccable verbal and written communication skills
Responsibilities
  • Working directly with the Growth Director Europe to develop content strategies aligned with Airalo's short-term and long-term country targets
  • Developing an editorial calendar together with the UK Social media and Influencer Specialist and with the support of the Global team members
  • Creating and publishing engaging content for your market, including: email marketing, paid advertising assets, video marketing scripts, educational content, PR, App store listings, blog, podcasts etc
  • Optimizing the content according to SEO and ASO best practices for the UK market
  • Using content management systems to analyze website traffic and user engagement metrics and reporting results back to the European team
  • Staying up-to-date with developments and generating new ideas, including the use of multimedia to produce rich content

Airalo provides a unique work environment focused on the rapidly expanding field of eSIM technology. By providing travelers with over 200 eSIM options globally at competitive local rates, it removes the hassle of multiple SIM cards and maintains consistent connectivity. This focus on practical and essential communication solutions places Airalo at the forefront of tech innovations in telecommunications, making it a leading company where dynamic professionals can thrive and contribute to significant industry advancements.

Company Stage

Series B

Total Funding

$67.3M

Headquarters

null, Delaware

Founded

2019

Growth & Insights
Headcount

6 month growth

12%

1 year growth

57%

2 year growth

387%