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Publicis Groupe

Runs advertising and digital transformation services

Global Digital Performance Strategy Manager

Performance & Paid MarketingPosted on Nov 5
Full-timeLondon, UKNo salary listed

About the Job

Requirements

  • Relevant experience planning and managing consumer-facing digital campaigns across multiple channels.
  • Ability to translate holistic brand and business objectives into digital strategy and connect channels so they work in harmony.
  • Strong skills in Excel or Google Sheets and PowerPoint or Google Slides.
  • Familiarity with Google Campaign Manager, GA4, and Double Verify.
  • Strong understanding of reporting metrics and how they map back to business objectives.
  • Ability to explain complex digital concepts clearly in communications and presentations.
  • Proven project management skills, including organisation, attention to detail, and managing multiple priorities.
  • Leadership experience and ability to mentor and guide more junior team members.

Responsibilities

  • Lead digital strategy and planning for a portfolio of global brands across multiple markets.
  • Analyse client briefs, identify key objectives, and translate them into actionable media strategies.
  • Develop multi-channel digital campaigns spanning Display, Video, CTV, Paid Search, SEO, and Paid Social.
  • Coordinate global campaigns by project-managing investment teams, timelines, and deliverables to ensure smooth activation.
  • Analyse campaign data and PCAs to generate insights, optimise performance, and inform future planning.
  • Manage budgets across regions, ensuring efficient allocation and impactful outcomes.
  • Partner with regional teams to adapt and tailor global strategies for local markets.
  • Work closely with internal biddable, data, technology, strategy, and investment specialists to deliver integrated solutions.
  • Oversee and mentor a Digital Executive, supporting their professional growth and development.

Desired Qualifications

  • Experience with international or regional campaign management is highly desirable.

About the Company

Publicis Groupe

Runs advertising and digital transformation services

Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1926

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