G

Gartner

Sells research and advice to business leaders

Content Marketing Manager

Brand & Creative MarketingPosted on Nov 13
Full-time$79k - $109k

About the Job

Requirements

  • The candidate must have 5–7 years of work experience with demonstrated progression in scope and responsibility.
  • The candidate must have at least 5 years of experience developing business-to-business content strategies, including search engine optimization content designed to attract organic audiences.
  • The candidate must have at least 5 years of business-to-business writing experience, ideally creating content focused on executive-level challenges, strategies, and outcomes.
  • The candidate must be able to translate complex business and technology concepts into clear, compelling language for C-level audiences.
  • The candidate must hold a bachelor's degree.
  • The candidate must demonstrate strong editorial judgment and excellent writing and editing skills.
  • The candidate must be able to own work and manage projects independently.
  • The candidate must be able to partner effectively across Marketing and enterprise teams.

Responsibilities

  • Translate enterprise-wide themes and mission-critical priorities into compelling content strategies for C-level audiences across Global Business Sales and Global Technology Sales.
  • Ensure content strategies align with commercial priorities and buyer journey needs.
  • Develop and write high-quality content across a range of formats.
  • Ideate and define an effective content mix, then produce content at the appropriate time and scale, leveraging AI tools where appropriate.
  • Partner with the Search team to develop and optimize organic strategies that perform across traditional search engine optimization and AI-disrupted search experiences.
  • Build content on Gartner.com that aligns with top search engine optimization and AI search opportunities and improves discoverability across buyer journeys.
  • Incorporate Gartner-approved AI tools into content strategy and creation with appropriate governance and oversight.
  • Collaborate closely with the broader Content and Social team.

Desired Qualifications

  • A marketing, journalism, or communications major is preferred.
  • A strong understanding of modern, AI-disrupted search landscapes is preferred.

About the Company

Gartner

Sells research and advice to business leaders

Gartner sells business and technology research to executives and their teams, along with advice for decisions about strategy, spending, and operations. Clients use its reports, benchmarking tools, and conversations with experts to evaluate vendors, compare practices, and plan investments. Its consulting teams work on technology strategy and complex projects, while conferences bring leaders together for expert sessions and peer discussions. The company earns revenue from research subscriptions, consulting engagements, and conference attendance, serving organizations across many sectors. Gartner was founded in 1979 and is headquartered in Stamford, Connecticut.

Company size
10,001+
Company stage
IPO
Headquarters
Stamford, CT
Founded
1979

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