Senior Content Marketing Manager
Posted on 3/21/2024
Attentive

1,001-5,000 employees

SMS-first platform for personalized business-to-consumer communication
Company Overview
Attentive® is a leading player in the realm of conversational commerce, providing a robust SMS-first software platform that enables businesses, ranging from startups to large enterprises, to foster stronger relationships with their consumers. The company's platform is trusted by over 8,000 leading brands, driving billions in e-commerce revenue through personalized, real-time two-way communications. With a focus on compliance, scalability, and integration with existing technology stacks, Attentive® offers a unique blend of first-party data insights and effective subscriber engagement, making it a compelling workplace for those keen on shaping the future of business-to-consumer communication.
Consumer Software

Company Stage

Series E

Total Funding

$1.3B

Founded

2016

Headquarters

, New York

Growth & Insights
Headcount

6 month growth

4%

1 year growth

15%

2 year growth

0%
Locations
Remote in USA
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Sales
Lead Generation
Marketing
CategoriesNew
Brand & Creative Marketing
General Marketing
Copywriting Marketing
Growth & Marketing
Requirements
  • 5+ years of content marketing experience in a fast-paced B2B setting
  • Strong storyteller with the ability to use internal and external data and collaborate cross-functionally to identify gaps and opportunities
  • Team player willing to roll up their sleeves, show flexibility, and shift gears quickly
  • Obsessed with data and love partnering with subject matter experts (SMEs), data scientists, and engineers to pull out the most fascinating insights and package them up in eye-catching and highly digestible ways
  • Comfortable interviewing customers, employees, and hunting for story treasures anywhere and everywhere they might live
  • Manage competing deadlines and context switch between multiple pieces of content without missing a beat
Responsibilities
  • Use customer and data insights to come up with story ideas that fit our narrative and content themes
  • Seek out SMEs within our organization and partner with them to create original, data-driven pieces that provide valuable insights
  • Collaborate with Product Marketing, Client Strategy, Sales, International, and Brand Design to make sure content is aligned with business goals and effectively supports lead generation and customer acquisition efforts
  • Elevate Attentive’s brand by producing content that caters to the needs of marketers faced with a changing world, infusing it with moments of surprise and delight
  • Support editorial calendar management in monday.com
  • Stay up-to-date with industry trends, emerging technologies, and best practices in content marketing, and share creative thinking and out-of-the-box ideas with the team