Full-Time

Vice President

Corporate Affairs Digital

Confirmed live in the last 24 hours

Zeno Group

Zeno Group

501-1,000 employees

Communications agency specializing in PR

Data & Analytics
Consulting

Compensation Overview

$95k - $156kAnnually

Senior, Expert

Chicago, IL, USA

Hybrid position based in Chicago.

Category
General Marketing
PR & Communications
Growth & Marketing
Required Skills
SEO
Google AdWords
Google Analytics
Requirements
  • 12+ years of experience in corporate or B2B digital marketing
  • Minimum of bachelor’s degree in marketing or other related field
  • Deep experience with corporate content strategy development, whether for a brand’s corporate social channels or an executive’s channels
  • Deep experience with paid social media, including behavioral targeting (especially LinkedIn)
  • Experience in developing a brand’s corporate website, including SEO
  • A natural copywriter and creative thinker
  • Strong problem-solving and natural leadership, with previous experience managing others
  • Highly experienced with client counsel and tough client Q&A conversations
  • Experience in numerous client presentations, with strong speaking skills
  • Strong project management skills with experience growing and leading a team
  • Strong understanding of performance metrics, optimization and ability to spot trends
  • Experience with SEM and programmatic display
  • Demonstrable experience in bid management and tracking solutions (Google Ads, Microsoft Ads, etc.)
  • Proficiency in Google Analytics, Google Tag Manager, Google Data Studio, and various ad platforms
  • Expertise in B2B influencer marketing, including both paid and earned
Responsibilities
  • Leading digital workstreams for key corporate clients including executive visibility and thought leadership, executive and corporate social media strategy, paid social, and online corporate storytelling
  • Developing data-driven strategies that leverage market, category and audience insights
  • Cultivating senior digital and marketing client relationships and driving execution from start to finish
  • Mentoring junior teammates and driving the team collectively towards success
  • Leading matrixed teams across specialties, including creative, analytics and paid media
  • Collaborating with C-level executives, providing counsel both proactively and reactively
  • Keeping the wider Corporate team looped in on leading-edge digital innovation and best practices

Zeno Group develops creative communication strategies for well-known brands across various sectors, including consumer goods, technology, healthcare, and financial services. Their services include public relations, digital marketing, content creation, and brand strategy, all informed by data to ensure effective storytelling and measurable business impact. Unlike many competitors, Zeno Group focuses on imaginative solutions that often utilize new media platforms like TikTok to engage audiences. The company's goal is to help clients enhance their brand reputation and solve business challenges through innovative and impactful communication.

Company Stage

Seed

Total Funding

N/A

Headquarters

Town of Southampton, New York

Founded

1998

Simplify Jobs

Simplify's Take

What believers are saying

  • Working with high-profile clients like Turtle Wax, Asics, and ALDI offers significant exposure and career growth opportunities.
  • Recent strategic hires and promotions, such as Leah Katz and Mark Shadle, indicate a strong leadership team focused on growth and innovation.
  • Zeno Group's involvement in high-impact campaigns, like the CDC Foundation’s Live to the Beat, provides employees with the chance to work on meaningful and influential projects.

What critics are saying

  • The highly competitive nature of the communications industry means Zeno Group must continuously innovate to maintain its edge.
  • Frequent leadership changes, as seen with recent hires and promotions, could lead to strategic shifts that may cause uncertainty among employees.

What makes Zeno Group unique

  • Zeno Group's fearless pursuit of the unexpected and commitment to delivering measurable results set it apart in the competitive communications industry.
  • Their data-driven approach ensures that storytelling and strategies are not just creative but also impactful, providing a clear business advantage.
  • Leveraging new media platforms like TikTok to engage audiences in unique ways showcases their innovative edge over traditional advertising methods.

Help us improve and share your feedback! Did you find this helpful?