Full-Time

VP-Marketing

Posted on 3/19/2025

Metabase

Metabase

51-200 employees

Open-source BI tool for dashboards

No salary listed

Remote in USA

Remote

Global, fully distributed; flexible schedule; about 50% of the team is outside the U.S.

Category
Growth & Marketing (2)
,
Requirements
  • The candidate knows what resonates with developers and data analysts and can create authentic messaging and content strategies that Metabase's user base appreciates.
  • The candidate has built a successful, comprehensive marketing strategy to reach and win target personas and achieve business growth goals, especially at a scaling startup and in a product-led growth context.
  • The candidate understands the current market landscape around Open Source Software and Data.
  • The candidate understands all parts of a marketing funnel and can correctly measure impact to inform decision-making and optimize performance.
  • The candidate works effectively with cross-functional teams (product, design and engineering) to run experiments and build growth channels.
  • The candidate is equally comfortable diving deep into the details and zooming out to grasp the full picture.
  • The candidate is comfortable rolling up their sleeves as an effective hands-on contributor and as a leader in building high-performing teams.
  • The candidate thrives in ambiguous, scrappy fast moving startup environments.
Responsibilities
  • Define the marketing strategy and build the team and marketing engine to meet our growth goals.
  • Work with Success Engineering to grow our large user, developer and partner communities.
  • Have a hands-on approach to moving key marketing initiatives and deliverables forward in parallel with building your team.
  • Articulate Metabase’s unique value proposition to analysts, developers and teams.
  • Lead the creation of content, community engagement, and social strategies that generate public conversations and an engaged following.
  • Build awareness of Metabase through experimentation with a variety of channels and messages.
  • Build out the marketing operations backend and instill a culture of quantitative rigor in parallel with fostering creativity and experimentation.

Metabase provides an open-source business intelligence tool that helps organizations analyze and visualize data. It focuses on usability for non-technical users, allowing people to connect data sources, create dashboards and reports, and embed analytics into applications without deep SQL knowledge. The product supports both self-hosted (open-source) and hosted (premium) options, including features like advanced analytics, priority support, and white-labeling through a freemium model. Compared to competitors, Metabase differentiates itself with its open-source foundation, easy-to-use interface, and flexible deployment and branding options, making it accessible to small and medium-sized businesses as well as larger enterprises. Its goal is to enable data-driven decision-making by democratizing access to data analytics and visualization across organizations.

Company Size

51-200

Company Stage

Series B

Total Funding

$38M

Headquarters

San Francisco, California

Founded

2014

Simplify Jobs

Simplify's Take

What believers are saying

  • $30M Series B funding totals $42.5M for product acceleration.
  • Embedding supports questions, dashboards, and AI chat for SaaS providers.
  • Maghub integration enhances publishing data management capabilities.

What critics are saying

  • Looker and Tableau dominate with 10x R&D budgets in 12-24 months.
  • Databricks embeds native BI, making Metabase redundant in 18-36 months.
  • Power BI and QuickSight consolidate cloud BI in 12-24 months.

What makes Metabase unique

  • Metabase offers open-source BI tool installable in 5 minutes for non-SQL users.
  • Metabot enables natural language querying and AI-generated chart summaries.
  • Data Studio builds semantic layer for non-technical data curation.

Help us improve and share your feedback! Did you find this helpful?

Benefits

Remote Work Options

Flexible Work Hours

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

3%

2 year growth

0%
Silicon Valley Daily
Aug 21st, 2021
Metabase receives financing of $30M in Series B funding round

Metabase, an open source platform for sharing data and analytics across any business enterprise, has completed a $30 million Series B funding round, bringing total invested capital to $42.5 million.

MagHub
Jul 22nd, 2021
Maghub integrates with Metabase

What’s more, MagHub also integrates with the amazing report building tool Metabase, giving you an additional resource for data management and analyzing your data.

INACTIVE