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Publicis Groupe

Runs advertising and digital transformation services

Associate

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-timeBirmingham, MI, USA$42k - $52k /yrIn-person

About the Job

Requirements

  • Comfort using Microsoft Excel and PowerPoint, including using spreadsheets for math calculations and percentages to understand data and create results.
  • Basic understanding of consumer behavior.
  • Experience developing and presenting thoughts and ideas.
  • Ability to meet tight deadlines and manage multiple tasks simultaneously.

Responsibilities

  • Participate in team brainstorms to begin plan and consideration-set development.
  • Participate in negotiations, including evaluating requests for proposals, contracting rates, and increasing program value.
  • Assist in creating and presenting media-specific documents, including media plans and tactical decks.
  • Meet with vendors to stay informed about marketplace innovations and cultivate vendor relationships.
  • Work with a Senior Associate to project-manage programs from proposal through end date, including compiling specification documents, overseeing asset production, and obtaining brand approval.
  • Generate insertion orders and manage placement and creative trafficking.
  • Create campaign post-launch information, such as screenshots, links, and placement information, to demonstrate proof of placement for clients.
  • Own post-campaign reconciliation and billing.
  • Assist with day-to-day communication with vendors, partner agencies, and creative media and social clients.
  • Learn and use new technologies, including AI, as tools and capabilities evolve across the media landscape.
  • Use AI to draft, summarize, edit, and organize work such as meeting notes, insights, and workflows, applying tools to support the role and area of focus.
  • Use AI responsibly and follow company guidelines to protect client data and proprietary information.
  • Work on a client team in one of the following areas: Analytics, Local Buying, Planning, Programmatic, Digital, Search, Content, or Social.
  • Complete the Publicis Media Training Program, which includes 25 classes and a group research project; trainees are mentored by experienced employees and exposed to day-to-day agency business and client relationship management.
  • Participate in classroom training covering media fundamentals, media math, investment and operations departments, PowerPoint, Excel, business etiquette, and presentation skills.
  • Complete a group research project on an industry topic selected by and presented to senior leadership.

Desired Qualifications

  • Ability to work in a creative environment and interest in influencing how brands and consumers interact.

About the Company

Publicis Groupe

Runs advertising and digital transformation services

Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1926

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